Zip Up Hoodie Women
FailDemand is soft, at -42.1% this quarter, so Zip Up Hoodie Women is a Fail.
- Flapen Score
- 43 / 100Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 4543
- Market size
- $548K/yr5.5M searches / yr
- 90-day growth
- -42.1%search demand this quarter
- Competition
- 35%top-5 click share · 15 brands · 23 sellers
Flapen Score
Zip Up Hoodie Women against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Zip Up Hoodie Women is stronger. Inside it, weaker.
Market
The Zip Up Hoodie Women market on Amazon at a glance
Shoppers on Amazon United States searched for Zip Up Hoodie Women 5.5M times last year and spent an estimated $548K. The top 5 brands take 89% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 5.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -42.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $548K a year.
- Searches, last 12 months
- 5.5M
- Growth, 90 days vs prior 90
- -42.1%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $548Ka year
- Peak month
- December5.1× the quietest month
- Top search term
- zip up hoodie women1.4M searches a year
02 · Price
A sale here is worth $22.99.
Listings sell for $22.99 on average, from $9.58 to $54.03. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At $22.99 that is $2K to $6K a year per listing.
- Average price
- $22.99inside the $15 to $100 sweet spot
- Price range
- $9.58–$54.03
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$6K
- Returns
- 7.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #100 within Fashion Hoodies & Sweatshirts. It carries 14,886 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 98%
- Out of stock, average day
- 1.8%
- Average rank
- #100in Fashion Hoodies & Sweatshirts
- Average rating
- 4.37 starsAmazon United States average 4.42 stars
- Average reviews
- 14,886per listing
- Listings tracked
- 45
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Zip Up Hoodie Women products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
15 rising
Sellers
23
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
35%
Top 20: 75%
Open market
9%
- Brand 134%
- Brand 219%
- Brand 319%
- Brand 414%
- Brand 53%
- Brand 63%
- Open — no brand owns it (9 brands, 9%)
Demand
Zip Up Hoodie Women search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 5.1×
Search terms
Top Zip Up Hoodie Women search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- zip up hoodie women1.4M/yr
- womens zip up hoodies430K/yr
- zip up sweatshirt women207K/yr
- womens zip up hoodie226K/yr
- womens zip up sweatshirt162K/yr
- womens hoodies zip up170K/yr
- sweat shirts for womens349K/yr
- zip up jackets for women153K/yr
- graphic sweatshirts for women371K/yr
- womens oversized sweatshirt339K/yr
Reviews and returns
What reviews say buyers love and hate about Zip Up Hoodie Women
We read the reviews and the return reasons for every product selling here.
“Not a good fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Zip Up Hoodie Women questions
Answered from the same tracked data.









