you are enough hoodie
Skip itSoft demand (-71.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$20.28avg listing price — sweet spot $15–$100
Competition
Great35%top-5 click share — an open shelf
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Great413.06avg incumbent reviews — the moat a new listing must climb
Price range
Great$9.78–$33.21cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Returns
Okay4.2%return rate — above 5% kills the launch gate
Market size
Bad$73K$73K/yr · 863K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-71.2%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, you are enough hoodie is a $73K/yr Amazon United States market (863K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 44/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
you are enough hoodie market data
- Units sold / yr
- 8K–10K
- avg 100–250/product
- Revenue / yr
- $162K–$203K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #36,818
- Page quality
- 0%
- Prime
- 79%
- Sponsored
- 98%
- Out of stock
- 0.3%
- Avg brand age
- 33 months
- Avg seller age
- 153 days
Competition & brand share
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.Brands
19 rising
Sellers
22
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
35%
Top 20: 73%
Open market
22%
- Yakelitte28%
- Enthowother15%
- Wopedally13%
- Wrenpies10%
- Generic8%
- Dear Person Behind Me Love Men & Women Apparel4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -71.2% search growth over the last 90 days.Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 7.7×
Top you are enough hoodie search terms
- you are enough hoodie313K/yr
- dear person behind me hoodie253K/yr
- you are enough sweatshirt70K/yr
- dear person co37K/yr
- dear person behind me sweatshirt39K/yr
- dear person behind me zip up hoodie8K/yr
- you matter hoodie25K/yr
- dearpersonco hoodie13K/yr
- to the person behind me hoodie17K/yr
- person behind me hoodie15K/yr
Top you are enough hoodie products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Enthowother Dear Person Behind Me Sweatshirt Hoodie You Are Enough Hoodie to the Person Behind Me (Black Hoodie L)
Enthowother$15.853.8★517 rev
You are Enough Tshirt Dear Person Behind Me Shirt V Neck Mental Health Shirt Women Inspirational Graphic Casual Tops Claret
Yakelitte$14.754.4★491 rev
Yakelitte Dear Person Behind Me Hoodie You are Enough Hoodie Sweatshirt Mental Health Shirt Inspirational Pullover Top Black
Yakelitte$26.684.0★133 rev
Wopedally Dear Person Behind Me Hoodie Sweatshirt You Are Enough Hoodies The Hope Hoodie (Black X-Large)
Wopedally$18.874.1★390 rev
Yakelitte Dear Person Behind Me Hoodie You are Enough Hoodie Sweatshirt Mental Health Shirt Inspirational Pullover Top Black
Yakelitte$26.464.0★133 rev
Newest
by launch date
You are Enough Tshirt Dear Person Behind Me Shirt Mental Health Awareness Inspirational Graphic V Neck T-Shirt Unisex Black
HDDXYF$14.1355 rev
Yakelitte Dear Person Behind Me Hoodie You are Enough Hoodie Sweatshirt Mental Health Shirt Inspirational Pullover Top Black
Yakelitte$26.68133 rev
Yakelitte Dear Person Behind Me Hoodie You are Enough Hoodie Sweatshirt Mental Health Shirt Inspirational Pullover Top Black
Yakelitte$26.46133 rev
You are Enough Tshirt Dear Person Behind Me Shirt V Neck Mental Health Shirt Women Inspirational Graphic Casual Tops Claret
Yakelitte$14.75491 rev
You are Enough Tshirt Dear Person Behind Me Shirt V Neck Mental Health Shirt Women Inspirational Graphic Casual Tops Green
Yakelitte$14.96491 rev
Trending
90-day click momentumYou are Enough Tshirt Dear Person Behind Me Shirt Mental Health Awareness Inspirational Graphic V Neck T-Shirt Unisex Black
HDDXYF$14.134.5★
Wopedally Dear Person Behind Me Hoodie Sweatshirt You Are Enough Hoodies The Hope Hoodie (Green L)
Wopedally$19.754.1★
You Are Enough Hoodie Dear Person Behind Me Sweatshirt Gift Merch Women Men Inspirational Faith Purple
Generic$19.574.1★
Wopedally Dear Person Behind Me Hoodie Sweatshirt You Are Enough Hoodies The Hope Hoodie (Green XX-Large)
Wopedally$19.374.1★
You are Enough Tshirt Dear Person Behind Me Shirt V Neck Mental Health Shirt Women Inspirational Graphic Casual Tops Claret
Yakelitte$14.754.4★
What buyers say about you are enough hoodie
What buyers praise and complain about, mined from review topics.What buyers love
“Great quality and delivered quickly”
“Fits beautifully”
“So comfortable”
“Soft fabric”
“The material is nice quality and comfortable”
“The message is printed lovely”
“the color is bright”
“Just like pictured”
“The shirt is a nice weight”
“Perfect for the cooler summer days or warmer fall/spring days”
What buyers complain about
“Runs large”
“Material is cheaply made”
“Not worth the price for a defective and poorly printed item”
“of a low quality”
“it's not super thick”
“Price high”
“At least three sizes smaller than the tag says”
“shrank way too much”
“Not soft”
“I couldn't even get it to cover my arms or come down to my waist”
Top return reasons
Common questions
- Is you are enough hoodie profitable to sell on Amazon United States?
- The niche generates $73K/yr across 48 tracked products. 0 of 21 products launched in the last 360 days are still selling. 90-day search growth is -71.2%. Flapen's verdict: Skip it (44/100).
- How competitive is the you are enough hoodie niche?
- 19 brands and 22 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 74% of demand.
- What do buyers complain about in you are enough hoodie?
- Top complaints mined from reviews: Size-Overall, Material Quality, Print Quality. The return rate is 4.2%.
- When does demand for you are enough hoodie peak?
- Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 7.7× the quietest.
- What does it cost to enter the you are enough hoodie niche?
- Listings span $9.78–$33.21; the average listing price is $20.28 (sweet spot $15–$100). The average incumbent carries 413 reviews — the moat a new listing must climb.