Yellow Underwear Women

Shoppers searched for this 207K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -1.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.

Searches, last 12 months

207K

Growth, 90 days vs prior 90

-1.2%

Conversion, latest week

0.4%

Market size, estimated

$10Ka year

Peak month

December19.9× the quietest month

Top search term

yellow thong22K searches a year

Listings sell for $13.57 on average, from $4.92 to $37.63. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $13.57 that is $0 to $1K a year per listing.

Average price

$13.57under the $15 to $100 sweet spot

Price range

$4.92–$37.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.7%of orders · Amazon United States median 2.1%

62% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #9,784 within Lingerie. It carries 3,960 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

62%

Prime listings

93%

Out of stock, average day

12.0%

Average rank

#9,784in Lingerie

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

3,960per listing

Listings tracked

105

36 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

36

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months