Yellow Umbrella

Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +49.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.

Searches, last 12 months

62K

Growth, 90 days vs prior 90

+49.4%

Conversion, latest week

4.2%

Market size, estimated

$63Ka year

Peak month

October2.0× the quietest month

Top search term

yellow umbrella53K searches a year

Listings sell for $24.13 on average, from $9.03 to $79.69. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $24.13 that is $0 to $2K a year per listing.

Average price

$24.13inside the $15 to $100 sweet spot

Price range

$9.03–$79.69

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.6%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #113 within Umbrellas. It carries 9,424 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

98%

Out of stock, average day

8.9%

Average rank

#113in Umbrellas

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

9,424per listing

Listings tracked

40

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

4Amazon's first-year sales bar

Average brand age

43 months