Yellow Umbrella
MaybeProducts sell for $24.13 on average, inside the sweet spot. But shoppers spend only $63K a year here, so Yellow Umbrella is a Maybe.
- Flapen Score
- 57 / 100Top 10% of 16,930 Clothing, Shoes & Jewelry niches · +12 vs the category median of 4557
- Market size
- $63K/yr62K searches / yr
- 90-day growth
- +49.4%search demand this quarter
- Competition
- 45%top-5 click share · 27 brands · 34 sellers
Flapen Score
Yellow Umbrella against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Yellow Umbrella is stronger. Inside it, weaker.
Market
The Yellow Umbrella market on Amazon at a glance
Shoppers on Amazon United States searched for Yellow Umbrella 62K times last year and spent an estimated $63K. The top 5 brands take 59% of clicks. Demand peaks in Oct. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
4.2% of searches ended in a purchase last week.
Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +49.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.
- Searches, last 12 months
- 62K
- Growth, 90 days vs prior 90
- +49.4%
- Conversion, latest week
- 4.2%
- Market size, estimated
- $63Ka year
- Peak month
- October2.0× the quietest month
- Top search term
- yellow umbrella53K searches a year
02 · Price
A sale here is worth $24.13.
Listings sell for $24.13 on average, from $9.03 to $79.69. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $24.13 that is $0 to $2K a year per listing.
- Average price
- $24.13inside the $15 to $100 sweet spot
- Price range
- $9.03–$79.69
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
70% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #113 within Umbrellas. It carries 9,424 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 98%
- Out of stock, average day
- 8.9%
- Average rank
- #113in Umbrellas
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 9,424per listing
- Listings tracked
- 40
04 · Newcomers
Amazon counts 4 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Yellow Umbrella products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
SoulRain Umbrella for Rain Durable & Compact Umbrellas Backpack Purse Portable Umbrella for Travel - Auto Open Close Strong Fiberglass(Yellow)
- Price
- $10.49
- Rating
- 4.5/5
- Reviews
- 310
- Age
- 2y ago

SoulRain 48 Large Umbrella Windproof Stick Umbrellas for Rain Automatic Open Vintage Cane Yellow Umbrella with Classic Wooden Handle & Shaft Open for 2 Persons for Women & Men(Yellow)
- Price
- $28.82
- Rating
- 4.4/5
- Reviews
- 1,138
- Age
- 7y ago

TUMELLA Strongest Windproof Travel Umbrella (Compact Superior & Beautiful) Small Strong but Light Portable and Automatic Folding Rain Umbrella Durable Premium Grip Fits Car and Backpack
- Price
- $20.36
- Rating
- 4.5/5
- Reviews
- 20,503
- Age
- 3y ago

Yoobure Windproof Travel Umbrella - Automatic Umbrellas for Rain Compact Folding Umbrella with UV Protection Lightweight Portable Design for Backpack/Walking/Car Sun & Storm Ready
- Price
- $9.82
- Rating
- 4.5/5
- Reviews
- 2,913
- Age
- 2y ago

Royal Walk Large Umbrella for 2 Persons - 54 Inch Automatic Open Windproof Rain Resistant Wooden Handle Fast Drying Strong 16 Ribs Travel 120cm Yellow
- Price
- $29.70
- Rating
- 4.7/5
- Reviews
- 14,349
- Age
- 4y ago
Trending
90-day click momentum
Yoobure Travel Umbrella Portable Compact Umbrellas Pocket Mini for Purse Umbrellas for UV Sun & Rain Small for Backpack Umbrella with Case Folding for Kids Women
- Price
- $9.40
- Rating
- 4.2/5
- Reviews
- 3,573
- Age
- 1y ago

Rayjee 6.5FT Outdoor Patio Umbrella with Fringe Boho Beach Umbrella
- Price
- $54.69
- Rating
- 4.2/5
- Reviews
- 23
- Age
- 5mo ago

Seniny Mini Portable Travel Umbrella with Case - Compact Umbrellas for Rain & Sun UV Protection for Backpack Pocket Lightweight Folding Small Umbrella Tiny Purse Size UV Blocker for Kids Women Girls
- Price
- $9.89
- Rating
- 4.2/5
- Reviews
- 318
- Age
- 8mo ago

Yoobure Windproof Travel Umbrellas for Rain - Portable & Compact Umbrella for Backpack Car UV Umbrellas for Sun Protection Automatic Folding Small Umbrella in Macaron for Kids Women Colorful
- Price
- $9.53
- Rating
- 4.5/5
- Reviews
- 214
- Age
- 8mo ago

Rain-Mate Windproof Compact Umbrellas for Rain - Strong Reinforced Fiberglass Rib Design & Auto Open & Close - Portable Folding Travel Umbrella - Lightweight & Packable for Women & Men Easy Collapse
- Price
- $13.97
- Rating
- 4.4/5
- Reviews
- 10,095
- Age
- 9y ago
Newest
by launch date
Rayjee 6.5FT Outdoor Patio Umbrella with Fringe Boho Beach Umbrella
- Price
- $54.69
- Rating
- 4.2/5
- Reviews
- 23
- Age
- 5mo ago

Seniny Mini Portable Travel Umbrella with Case - Compact Umbrellas for Rain & Sun UV Protection for Backpack Pocket Lightweight Folding Small Umbrella Tiny Purse Size UV Blocker for Kids Women Girls
- Price
- $9.82
- Rating
- 3.1/5
- Reviews
- 16
- Age
- 7mo ago

Seniny Mini Portable Travel Umbrella with Case - Compact Umbrellas for Rain & Sun UV Protection for Backpack Pocket Lightweight Folding Small Umbrella Tiny Purse Size UV Blocker for Kids Women Girls
- Price
- $9.89
- Rating
- 4.2/5
- Reviews
- 318
- Age
- 8mo ago

Yoobure Windproof Travel Umbrellas for Rain - Portable & Compact Umbrella for Backpack Car UV Umbrellas for Sun Protection Automatic Folding Small Umbrella in Macaron for Kids Women Colorful
- Price
- $9.53
- Rating
- 4.5/5
- Reviews
- 214
- Age
- 8mo ago

Yoobure Travel Umbrella Portable Compact Umbrellas Pocket Mini for Purse Umbrellas for UV Sun & Rain Small for Backpack Umbrella with Case Folding for Kids Women
- Price
- $9.40
- Rating
- 4.2/5
- Reviews
- 3,573
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
27 rising
Sellers
34
Top-5 brand share
59%
Top 20: 94%
Top-5 click share
45%
Top 20: 82%
Open market
37%
- SoulRain24%
- Yoobure14%
- TUMELLA8%
- Royal Walk7%
- Chakipee6%
- The Weather Station4%
Demand
Yellow Umbrella search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 2.0×
Search terms
Top Yellow Umbrella search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- yellow umbrella53K/yr
- umbrella yellow4K/yr
- yellow umbrella for women5K/yr
Reviews and returns
What reviews say buyers love and hate about Yellow Umbrella
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
it broke very easily
Broke in a week
immediately fell apart
Horrible quality control
Cheaply made
Not a good quality
Too Small
Also, the handle is way too short
too big
Very difficult to close
Too hard to open
it wouldnt easily operate
Very flimsy
Not Strong
Not very sturdy
Love
Good quality, good price, good size and arrived on time
Excellent product
Very good product for the price
Seems sturdy
Very well constructed
The frame feels sturdy
Material feels durable
It didn't break
Durable and easy to use
As advertised
Works as described
Exactly as shown
Beautiful color
Color is bright
colors are vibrant
Return
2.6% Return rate 61% Fixable by listing
Too Small
Also, the handle is way too short
too big
heavier than I expected
Its heavier
too heavy
Been eying another colour. that I clearly don't need at all
color not as vibrant
Wrong color umbrella sent
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Yellow Umbrella questions
Answered from the same tracked data.









