Yellow Suitcase
MaybeThe top 5 products take only 20% of clicks. But buyers convert on only 0.7% of searches, so Yellow Suitcase is a Maybe.
- Flapen Score
- 50 / 100Top 30% of 16,930 Clothing, Shoes & Jewelry niches · +5 vs the category median of 4550
- Market size
- $116K/yr147K searches / yr
- 90-day growth
- +35.1%search demand this quarter
- Competition
- 20%top-5 click share · 43 brands · 57 sellers
Flapen Score
Yellow Suitcase against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Yellow Suitcase is stronger. Inside it, weaker.
Market
The Yellow Suitcase market on Amazon at a glance
Shoppers on Amazon United States searched for Yellow Suitcase 147K times last year and spent an estimated $116K. The top 5 brands take 55% of clicks. Demand peaks in Jun–Jul. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 147K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +35.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $116K a year.
- Searches, last 12 months
- 147K
- Growth, 90 days vs prior 90
- +35.1%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $116Ka year
- Peak month
- June2.1× the quietest month
- Top search term
- yellow suitcase42K searches a year
02 · Price
A sale here is worth $110.79.
Listings sell for $110.79 on average, from $32.53 to $276.75. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $110.79 that is $0 to $11K a year per listing.
- Average price
- $110.79above the $15 to $100 sweet spot
- Price range
- $32.53–$276.75
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$11K
- Returns
- 7.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 12.3% of listings are out of stock. The average listing ranks #556 within Luggage. It carries 4,710 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 77%
- Out of stock, average day
- 12.3%
- Average rank
- #556in Luggage
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 4,710per listing
- Listings tracked
- 115
04 · Newcomers
15 of last year's 43 launches cleared the first-year sales bar.
43 products launched here in the last 12 months. 15 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 43
- Successful launches
- 15Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Yellow Suitcase products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 11, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Travelers Choice Pagosa Hardshell Expandable Luggage with Spinner Wheels Yellow 22-Inch Carry-on
- Price
- $96.15
- Rating
- 4.5/5
- Reviews
- 5,329
- Age
- 4mo ago

Coolife Luggage 3 Piece Set Lightweight Durable Hardshell Suitcase set with 360 Spinner Wheels TSA-approved Lock Checked Family Travel Luggage sets 20/24/28 Inch Yellow
- Price
- $148.23
- Rating
- 4.6/5
- Reviews
- 31,077
- Age
- 10y ago

Kenneth Cole REACTION Out of Bounds Lightweight Hardshell 4-Wheel Spinner Luggage Pale Banana 20-Inch Carry On
- Price
- $58.23
- Rating
- 4.3/5
- Reviews
- 16,195
- Age
- 9mo ago

Amazon Basics 21 Hardside Carry-On Luggage with Spinner Wheels Expandable for Up to 25% More Space Scratch-Resistant Hardshell Suitcase Telescoping Handle Orange
- Price
- $52.34
- Rating
- 4.5/5
- Reviews
- 27,070
- Age
- 8y ago

3 Luggage Sets ABS Hardshell Suitcases Spinner Wheel with Combination Lock
- Price
- $100.71
- Rating
- 4.2/5
- Reviews
- 568
- Age
- 1y ago
Trending
estimated 90-day click momentum
Amazon Basics 21 Hardside Carry-On Luggage with Expandable Space Scratch-Resistant Surface Telescoping Handle Four Multi-directional Wheels Light Blue
- Price
- $52.10
- Rating
- 4.5/5
- Reviews
- 27,070
- Age
- 8y ago

TRIPLAYER Luggage Sets 3 Piece Carry On Luggage 22x14x9 Airline Approved PC Hardside Suitcase Set with Wheels TSA Lock Durable Carry-On Suitcase with Duffel Bag for Women (Lemon Curry)
- Price
- $86.82
- Rating
- 4.6/5
- Reviews
- 37
- Age
- 5mo ago

Amazon Basics 21 Hardside Carry-On Luggage with Multi-directional Wheels Expandable for Up to 25% More Space Scratch-Resistant Surface Rose Gold
- Price
- $52.75
- Rating
- 4.5/5
- Reviews
- 27,070
- Age
- 1y ago

Travelers Club Phoenix Luggage Gold Rod 22-Inch Carry-On
- Price
- $53.34
- Rating
- 4.3/5
- Reviews
- 37,924
- Age
- 6mo ago

Amazon Basics 26 Hardside Medium Checked Luggage Expandable Hardshell Suitcase with Wheels Scratch-Resistant Surface Four Multi-directional Wheels Orange
- Price
- $69.87
- Rating
- 4.5/5
- Reviews
- 11,595
- Age
- 8y ago
Newest
by launch date
Travelers Choice Pagosa Hardshell Expandable Luggage with Spinner Wheels Yellow 22-Inch Carry-on
- Price
- $96.15
- Rating
- 4.5/5
- Reviews
- 5,329
- Age
- 4mo ago

TRIPLAYER Luggage Sets 3 Piece Carry On Luggage 22x14x9 Airline Approved PC Hardside Suitcase Set with Wheels TSA Lock Durable Carry-On Suitcase with Duffel Bag for Women (Lemon Curry)
- Price
- $86.82
- Rating
- 4.6/5
- Reviews
- 37
- Age
- 5mo ago

Travelers Club Phoenix Luggage Gold Rod 22-Inch Carry-On
- Price
- $53.34
- Rating
- 4.3/5
- Reviews
- 37,924
- Age
- 6mo ago

Luccalily 2-Piece ABS Hard Shell Lightweight Carry-On Luggage Set (14 & 20) 360-Degree Spinner Wheels Adjustable Telescopic Handle and Combination Lock for Travel Yellow
- Price
- $54.35
- Rating
- 4.6/5
- Reviews
- 51
- Age
- 8mo ago

Hardshell Luggage Lightweight Durable ABS Suitcase with Spinner Wheel 14/20
- Price
- $44.42
- Rating
- 4.5/5
- Reviews
- 2,556
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 20% of clicks, no more. An open shelf where new products get seen.
Brands
43 rising
Sellers
57
Est. top-5 brand share
55%
Top 20: 89%
Est. top-5 click share
20%
Top 20: 50%
Open market
40%
- mixi18%
- Amazon Basics16%
- Merax9%
- Traveler's Choice6%
- aji6%
- Coolife5%
Demand
Yellow Suitcase search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 2.1×
Search terms
Top Yellow Suitcase search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- yellow suitcase42K/yr
- yellow luggage28K/yr
- yellow carry on luggage20K/yr
- yellow luggage set22K/yr
- yellow suitcase set6K/yr
- carry on luggage yellow7K/yr
- yellow carry on suitcase7K/yr
- luggage yellow5K/yr
- suitcase yellow4K/yr
- yellow suitcases with wheels5K/yr
Reviews and returns
What reviews say buyers love and hate about Yellow Suitcase
We read the reviews and the return reasons for every product selling here.
“Bad zipper”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Yellow Suitcase questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









