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Yellow Squash

Fail

Prices span $2.02–$7.04, mostly outside the sweet spot, so Yellow Squash is a Fail.

Flapen Score
41
41 / 100
Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 45
Market size
$510K/yr969K searches / yr
90-day growth
+14.5%search demand this quarter
Competition
94%top-5 click share · 6 brands · 565 sellers

Flapen Score

Yellow Squash against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Yellow Squash is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Yellow Squash market on Amazon at a glance

Shoppers on Amazon United States searched for Yellow Squash 969K times last year and spent an estimated $510K. The top 5 brands take 97% of clicks. Demand peaks in May–Jun. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 11.5% of those searches ended in a purchase.

Shoppers searched for this 969K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved +14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $510K a year.

Searches, last 12 months
969K
Growth, 90 days vs prior 90
+14.5%
Conversion, latest week
11.5%
Market size, estimated
$510Ka year
Peak month
May2.4× the quietest month
Top search term
yellow797K searches a year

02 · Price

A sale here is worth $4.57.

Listings sell for $4.57 on average, from $2.02 to $7.04. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 10,000 to 12,500 of them. At $4.57 that is $46K to $57K a year per listing.

Average price
$4.57under the $15 to $100 sweet spot
Price range
$2.02–$7.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
10,000–12,500
Revenue per listing a year
$46K–$57K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

29% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #52 within Scarves & Wraps. It carries 2,364 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
29%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#52in Scarves & Wraps
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
2,364per listing
Listings tracked
7

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Yellow Squash products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

Brands

6 rising

Sellers

565

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

0%

  • Brand 144%
  • Brand 240%
  • Brand 36%
  • Brand 44%
  • Brand 53%
  • Brand 63%

Demand

Yellow Squash search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 2.4×

Search terms

Top Yellow Squash search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • yellow797K/yr
  • yellow squash114K/yr
  • summer squash28K/yr
  • organic yellow squash16K/yr
  • yellow zucchini6K/yr
  • yelloe5K/yr
  • yelliw4K/yr

Reviews and returns

What reviews say buyers love and hate about Yellow Squash

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Texture/Consistency-Overall”
0.1%of orders come back
“Moldy”
A buyer, on “Texture/Consistency-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Yellow Squash questions

Answered from the same tracked data.