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Yellow Shorts

Yellow Shorts shows demand growing +119.2% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

58
Worth a look

Top 8% of 16,930 Clothing, Shoes & Jewelry niches · +13 vs the category median of 45

Market size 19Growth 95Conversion 8Competition 92Returns 2Price range 77Avg price 84Brand share 89Review moat 37Quality gap 73
This niche Category average · 16,930 niches

Is Yellow Shorts profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Yellow Shorts is a $76K/yr Amazon United States market (667K searches/yr). The top 5 brands hold 46% of demand. Demand peaks in May–Jun–Jul–Oct. Verdict: Worth a look — 58/100.

Yellow Shorts: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +119.2% over the last 90 days and 0.6% of searches end in a purchase.

$76K

revenue / yr

Units sold / yr5K
Search volume / yr+119.2%667K
Conversion rate0.6%
Avg price$18.47

Who owns the niche?

The top 5 brands hold 46% of demand, so 54% of the market is open.

54%

open market share

Brands · sellers55 · 60
Top-5 product click share23%
Open market54%
Avg brand age31 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 87 products

Sponsored placement83%
New entrants (1y)31· 9 succeeded
Avg rating4.3★
Avg reviews2,811

Top Yellow Shorts products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.

$0$2K$5K$7K$9K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

55 falling

Sellers

60

Top-5 brand share

46%

Top 20: 74%

Top-5 click share

23%

Top 20: 50%

Open market

51%

  • Amazon Essentials17%
  • BMJL15%
  • DOCUMO6%
  • CHICGAL4%
  • PINSPARK4%
  • ZKIEYS3%

Yellow Shorts demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume667KCVR0.6%Products87Brands55Top 5 Brands46%OOS Rate3.5%Rating4.3★Reviews2,811Avg BSR#909
40K30KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Oct · busiest ÷ quietest = 12.6×

Top Yellow Shorts search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • yellow shorts263K/yr
  • yellow shorts women128K/yr
  • butter yellow shorts34K/yr
  • yellow athletic shorts36K/yr
  • womens yellow shorts26K/yr
  • yellow running shorts24K/yr
  • yellow workout shorts19K/yr
  • yellow shorts for women12K/yr
  • light yellow shorts13K/yr
  • yellow gym shorts14K/yr

What reviews say buyers love and hate about Yellow Shorts

What buyers mention most, as a share of all reviews.

What buyers love

74% of reviews
Comfort-Overall17%

Very comfortable

Size-Overall14%

Fit great

Color12%

the color is pretty

Material Quality6%

The material is soft

Quality-Overall6%

very nice quality. think new sweatshirt inside.

What buyers complain about

63% of reviews
Size-Overall16%

Ran small

Transparency12%

Practically see through

Color9%

Color fade

Material Quality8%

very thin cheap material

Quality-Overall5%

Very bad quality, see-through, very thin cheap material

Yellow Shorts return rate & reasons

Why buyers send it back, as a share of all return requests.

11.6%

Return rate

76%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
43%
2Waist Fit
9%
3Color
9%
4Length
7%
5Transparency
6%

Common Yellow Shorts questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Yellow Shorts 58/100 on Amazon United States — Worth a look. The niche generates $76K/yr across 87 tracked products. 9 of 31 products launched in the last 360 days are still selling. Search demand moved +119.2% over the last 90 days.
Search demand for Yellow Shorts on Amazon United States peaks in May–Jun–Jul–Oct, where the busiest month runs 12.6× the quietest.