Yellow Raincoat Kids

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -29.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months

129K

Growth, 90 days vs prior 90

-29.1%

Conversion, latest week

1.8%

Market size, estimated

$58Ka year

Peak month

October39.0× the quietest month

Top search term

yellow raincoat kids36K searches a year

Listings sell for $24.86 on average, from $6.19 to $55.51. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $24.86 that is $0 to $2K a year per listing.

Average price

$24.86inside the $15 to $100 sweet spot

Price range

$6.19–$55.51

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

8.8%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.0% of listings are out of stock. The average listing ranks #407 within Clothing. It carries 957 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

100%

Out of stock, average day

21.0%

Average rank

#407in Clothing

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

957per listing

Listings tracked

34

9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

2Amazon's first-year sales bar

Average brand age

52 months