yellow rain boots
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Avg price
Incredible$33.39avg listing price — sweet spot $15–$100
Price range
Great$13.71–$114.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great34%top-5 click share — an open shelf
Brand share
Great58%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay2,150.63avg incumbent reviews — the moat a new listing must climb
Growth
Bad-12.1%90-day search growth — must beat 0% to launch
Market size
Bad$68K$68K/yr · 578K searches
Returns
Bad10.4%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, yellow rain boots is a $68K/yr Amazon United States market (578K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 43/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
yellow rain boots market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $100K–$134K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #453
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 90%
- Out of stock
- 7.6%
- Avg brand age
- 41 months
- Avg seller age
- 172 days
Competition & brand share
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.Brands
30 falling
Sellers
44
Top-5 brand share
58%
Top 20: 93%
Top-5 click share
34%
Top 20: 67%
Open market
38%
- HISEA22%
- Asgard13%
- Athlefit9%
- Fubotao7%
- DREAM PAIRS7%
- Crocs5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -12.1% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 18.1×
Top yellow rain boots search terms
- yellow boots147K/yr
- yellow rain boots226K/yr
- yellow rain boots womens39K/yr
- yellow rainboots27K/yr
- yellow rain boots kids25K/yr
- womens yellow rain boots15K/yr
- yellow rain boots women15K/yr
- kids yellow rain boots13K/yr
- yellow rubber boots9K/yr
- rain boots yellow6K/yr
Top yellow rain boots products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Asgard Womens Mid Calf Rain Boots Short Rubber Boots Waterproof Garden Shoes for Ladies Yellow 39 (8.5)
Asgard$31.234.6★9,462 rev
HISEA Womens Mid Calf Rain Boots Waterproof Garden Shoes Glossy Rubber PVC Rainboots with Wide Toe Box Lightweight Outdoor Mud Boots for Gardening Farm Dog Walking Yard Chores
HISEA$27.384.4★971 rev
Athlefit Knee High Boots Women Square Toe Yellow Riding Boots Comfortable Slip On Chunky Block Heel Fall Booties Size 8.5
Athlefit$42.914.4★252 rev
Fubotao Womens Mid Calf Rain Boots Waterproof Fashion Garden Shoes Anti-slipping Rainboots For Women Comfortable Insole Light Rain Shoes
Fubotao$25.684.6★2,696 rev
Hbxooxts Toddler Rain Boots - Premium Natural Rubber Kids Rain Boots with Easy-on Handles (8-Toddler)
Hbxooxts$17.404.8★1,372 rev
Newest
by launch date
Dr. Martens Unisex 1460 Rain Boot DMs Yellow PVC 6UK 8 US Women/7 US Men
Dr. Martens$102.1330 rev
HISEA Women Rain Boots Slim Calf PVC Rubber Boot Tall Yellow Fashion Rainboots Waterproof Seamless Matte Surface Womens Rain Footwear Ladies Outdoor Shoes for Garden Work Walking
HISEA$31.81140 rev
HISEA Women Rain Boots Slim Calf PVC Rubber Boot Tall Yellow Fashion Rainboots Waterproof Seamless Matte Surface Womens Rain Footwear Ladies Outdoor Shoes for Garden Work Walking
HISEA$31.24140 rev
Athlefit Knee High Boots Women Square Toe Yellow Riding Boots Comfortable Slip On Chunky Block Heel Fall Booties Size 7.5
Athlefit$43.18252 rev
Athlefit Knee High Boots Women Square Toe Yellow Riding Boots Comfortable Slip On Chunky Block Heel Fall Booties Size 8.5
Athlefit$42.91252 rev
Trending
90-day click momentum
planone Short rain Boots for Women and Waterproof Garden ShoesAnti-Slipping Rainboots for LadiesFashionable Light rain ShoesMatte Outdoor Work Shoes yellow Size: 5 UK
planone$27.874.4★
DREAM PAIRS Womens Knee High Boots Square Toe Platform Chunky Block Heel Banana Campus Boots for Women Comfortable Low Heel Side Zipper Womens Riding Tall Boots Size 7.5 Yellow DWUMKB2539
DREAM PAIRS$50.774.4★
DREAM PAIRS Womens Knee High Boots Square Toe Platform Chunky Block Heel Banana Campus Boots for Women Comfortable Low Heel Side Zipper Womens Riding Tall Boots Size 8.5 Yellow DWUMKB2539
DREAM PAIRS$50.754.4★
Dr. Martens Unisex 1460 Rain Boot DMs Yellow PVC 6UK 8 US Women/7 US Men
Dr. Martens$102.134.0★
HISEA Womens Short Rain Boots Waterproof Chelsea Boots Fashion Ankle Rubber Garden Shoes Non-Slip Matte PVC Rainboots Lightweight Outdoor Work Booties for Gardening Farming Walking
HISEA$34.434.3★
What buyers say about yellow rain boots
What buyers praise and complain about, mined from review topics.What buyers love
“Size is right on”
“Cute and comfortable”
“Great quality”
“Bright color”
“They are easy to pull on”
“Great price”
“Works as stated”
“not too heavy”
“The material feels durable and waterproof, keeping feet dry even in heavy rain and puddles”
“my baby absolutely loved them for rainy days”
What buyers complain about
“But the fit was too wonky looking”
“the noxious smell is beyond tolerable”
“not the most comfortable”
“Not worth it”
“Looked a bit cheap so sent it back”
“Not the best if you have high arches”
“Too yellow”
“hurt feet”
“Doesn't give me a lot of confidence about durability”
“Look very plastic”
Top return reasons
Common questions
- Is yellow rain boots profitable to sell on Amazon United States?
- The niche generates $68K/yr across 60 tracked products. 1 of 13 products launched in the last 360 days are still selling. 90-day search growth is -12.1%. Flapen's verdict: Skip it (43/100).
- How competitive is the yellow rain boots niche?
- 30 brands and 44 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 58% of demand.
- What do buyers complain about in yellow rain boots?
- Top complaints mined from reviews: Size-Overall, Smell, Comfort-Overall. The return rate is 10.4% — above our launch gate.
- When does demand for yellow rain boots peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 18.1× the quietest.
- What does it cost to enter the yellow rain boots niche?
- Listings span $13.71–$114.05; the average listing price is $33.39 (sweet spot $15–$100). The average incumbent carries 2,151 reviews — the moat a new listing must climb.