yellow polo shirt men
Skip itHigh returns (10.4%) — this niche doesn't clear our bar today.
Avg price
Great$19.87avg listing price — sweet spot $15–$100
Competition
Great29%top-5 click share — an open shelf
Price range
Great$8.70–$59.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great54%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+14.8%90-day search growth — must beat 0% to launch
Review moat
Okay3,472.16avg incumbent reviews — the moat a new listing must climb
Market size
Okay$128K$128K/yr · 523K searches
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Returns
Bad10.4%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, yellow polo shirt men is a $128K/yr Amazon United States market (523K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Apr–Oct–Nov. Verdict: Skip it — 49/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
yellow polo shirt men market data
- Units sold / yr
- 8K–10K
- avg 0–100/product
- Revenue / yr
- $159K–$199K
- units × avg price
- Conversion rate
- 1.2%
- Avg BSR
- #255
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 89%
- Out of stock
- 0.3%
- Avg brand age
- 38 months
- Avg seller age
- 155 days
Competition & brand share
Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.Brands
34 falling
Sellers
39
Top-5 brand share
54%
Top 20: 91%
Top-5 click share
29%
Top 20: 56%
Open market
39%
- J.VER18%
- Amazon Essentials12%
- Alimens & Gentle11%
- Cotrasen7%
- ZEROYAA7%
- JEMITOP7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +14.8% search growth over the last 90 days.Peak months: Apr, Oct, Nov · busiest ÷ quietest = 4.3×
Top yellow polo shirt men search terms
- yellow polo shirt men77K/yr
- yellow dress shirt men53K/yr
- mens yellow dress shirt38K/yr
- yellow button down shirt men59K/yr
- yellow polo37K/yr
- mens yellow polo shirt21K/yr
- yellow mens dress shirt20K/yr
- yellow dress shirt35K/yr
- yellow button up shirt men28K/yr
- yellow button up44K/yr
Top yellow polo shirt men products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Essentials Mens Slim-Fit Short-Sleeve Cotton Pique Polo Shirt Yellow Small
Amazon Essentials$8.704.2★15,971 rev
J.VER Mens Linen Shirt Short Sleeve Button Down Casual Summer Shirts Yellow
J.VER$21.204.4★1,290 rev
J.VER Mens Linen Shirt Short Sleeve Button Down Casual Summer Shirts Yellow
J.VER$21.234.2★1,679 rev
Alimens & Gentle Yellow Dress Shirt Regular Fit Stretch Stain Shield Long Sleeve Solid Semi-Formal Wedding Button Down Shirts Yellow Large
Alimens & Gentle$18.304.5★6,798 rev
Alimens & Gentle Mens Cotton Linen Short Sleeve Shirts Solid Casual Button Down Shirt Beach Summer Vacation Tops Yellow L
Alimens & Gentle$17.594.4★162 rev
Newest
by launch dateAlimens & Gentle Mens Cotton Linen Short Sleeve Shirts Solid Casual Button Down Shirt Beach Summer Vacation Tops Yellow L
Alimens & Gentle$17.59162 rev
RoseSeek Mens Button Down Shirts Short Sleeve Textured Collared Casual Shirts Vacation Beach Tops Yellow X-Large
RoseSeek$27.616 rev
Ruisin Mens Dress Shirts for Men Mens Shirt Long Sleeve Button Down Big and Tall Up Wrinkle Free Casual Button-Down Wedding Yellow Size M
Ruisin$18.9742 rev
J.VER Mens Dress Shirts Solid Long Sleeve Stretch Wrinkle-Free Formal Shirt Business Casual Button Down Shirts Lemon Yellow Large
J.VER$20.927,626 rev
ZEROYAA Mens Long Sleeve Dress Shirt Solid Slim Fit Casual Business Formal Button Up Shirts with Pocket Yellow L
ZEROYAA$17.7114,105 rev
Trending
90-day click momentumAlimens & Gentle Mens Cotton Linen Short Sleeve Shirts Solid Casual Button Down Shirt Beach Summer Vacation Tops Yellow L
Alimens & Gentle$17.594.4★
JMIERR Mens Casual Golf Polo Shirt Summer Short Sleeve Vacation Button Beach Dress Knit Shirts 2XL Yellow
JMIERR$21.444.6★
Cotrasen Polo Shirts for Men Moisture Wicking Performance Short Sleeve Cotton Pique 3 Buttons Classic Fit Casual T-Shirt Breathable Golf Athletic Shirts Yellow M
Cotrasen$15.914.6★
Amazon Essentials Mens Slim-Fit Short-Sleeve Cotton Pique Polo Shirt Yellow Small
Amazon Essentials$8.704.2★
Ruisin Mens Dress Shirts for Men Mens Shirt Long Sleeve Button Down Big and Tall Up Wrinkle Free Casual Button-Down Wedding Yellow Size M
Ruisin$18.974.3★
What buyers say about yellow polo shirt men
What buyers praise and complain about, mined from review topics.What buyers love
“Fits good”
“Color is perfect”
“Very well made”
“Great value for the price”
“comfortable”
“Material was cool and lightweight, very comfortable and breathable”
“it is quite breathable”
“just as pictured”
“This shirt has a silky feel so it”
“I found thus style very versatile”
What buyers complain about
“Was sent the wrong size”
“Cheap material, not worth it”
“A dry cleaner would probably be able to get all the wrinkles out of the shirt”
“Poor quality”
“It was a little bit too small on the shoulders otherwise its great quality”
“but it was totally different”
“prefer greg norman style looser sleeves for golf”
“100% see through very thin”
“Also, had many loose threads I had to trim with scissors”
“I sweat heavily all times”
Top return reasons
Common questions
- Is yellow polo shirt men profitable to sell on Amazon United States?
- The niche generates $128K/yr across 87 tracked products. 2 of 18 products launched in the last 360 days are still selling. 90-day search growth is +14.8%. Flapen's verdict: Skip it (49/100).
- How competitive is the yellow polo shirt men niche?
- 34 brands and 39 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 54% of demand.
- What do buyers complain about in yellow polo shirt men?
- Top complaints mined from reviews: Size-Overall, Material Quality, Wrinkles. The return rate is 10.4% — above our launch gate.
- When does demand for yellow polo shirt men peak?
- Demand peaks in Apr–Oct–Nov; the busiest month runs 4.3× the quietest.
- What does it cost to enter the yellow polo shirt men niche?
- Listings span $8.70–$59.05; the average listing price is $19.87 (sweet spot $15–$100). The average incumbent carries 3,472 reviews — the moat a new listing must climb.