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Yellow Mini Dress

Maybe

The top 5 products take only 7% of clicks. But an estimated 20.3% of orders come back, so Yellow Mini Dress is a Maybe.

Flapen Score
56
56 / 100
Top 12% of 16,930 Clothing, Shoes & Jewelry niches · +11 vs the category median of 45
Market size
$114K/yr2.0M searches / yr
90-day growth
+12.2%search demand this quarter
Competition
7%top-5 click share · 164 brands · 223 sellers

Flapen Score

Yellow Mini Dress against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Yellow Mini Dress is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Yellow Mini Dress market on Amazon at a glance

Shoppers on Amazon United States searched for Yellow Mini Dress 2.0M times last year and spent an estimated $114K. The top 5 brands take 26% of clicks. Demand peaks in Apr–May–Oct. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $114K a year.

Searches, last 12 months
2.0M
Growth, 90 days vs prior 90
+12.2%
Conversion, latest week
0.1%
Market size, estimated
$114Ka year
Peak month
April12.3× the quietest month
Top search term
yellow wedding guest dress209K searches a year

02 · Price

A sale here is worth $44.83.

Listings sell for $44.83 on average, from $14.02 to $89.14. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $44.83 that is $0 to $4K a year per listing.

Average price
$44.83inside the $15 to $100 sweet spot
Price range
$14.02–$89.14
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
20.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #1,915 within Dresses. It carries 730 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
85%
Out of stock, average day
4.1%
Average rank
#1,915in Dresses
Average rating
4.12 starsAmazon United States average 4.42 stars
Average reviews
730per listing
Listings tracked
399

04 · Newcomers

55 of last year's 207 launches cleared the first-year sales bar.

207 products launched here in the last 12 months. 55 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
207
Successful launches
55Amazon's first-year sales bar
Average brand age
28 months

Products

Top Yellow Mini Dress products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 7% of clicks. An open shelf where new products get seen.

Brands

164 falling

Sellers

223

Top-5 brand share

26%

Top 20: 53%

Top-5 click share

7%

Top 20: 20%

Open market

75%

  • Brand 17%
  • Brand 26%
  • Brand 35%
  • Brand 43%
  • Brand 52%
  • Brand 62%

Demand

Yellow Mini Dress search demand

Weekly searches over the year, seasonality beneath. Pick a range.

120K80KSpike '24Spike '25Holiday '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Apr, May, Oct · busiest ÷ quietest = 12.3×

Search terms

Top Yellow Mini Dress search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • yellow wedding guest dress209K/yr
  • yellow prom dress225K/yr
  • yellow mini dress261K/yr
  • yellow formal dress126K/yr
  • yellow bridesmaid dress119K/yr
  • yellow long dress104K/yr
  • plus size yellow dress100K/yr
  • yellow plus size dress96K/yr
  • yellow satin dress99K/yr
  • butter yellow dress women59K/yr

Reviews and returns

What reviews say buyers love and hate about Yellow Mini Dress

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Size-Overall”
17%of negative reviews mention “Size-Overall”
20.3%of orders come back
“Little big”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Yellow Mini Dress questions

Answered from the same tracked data.