Is Yellow Hoco Dress profitable to sell on Amazon United States?

Flapen scores Yellow Hoco Dress 59 out of 100 on Amazon United States, a Maybe. Shoppers spend $34K a year across 173 tracked products. 17 of the 87 products launched in the last year cleared the first-year sales bar. Search demand grew +62.8% in the last 90 days.

How competitive is the Yellow Hoco Dress niche on Amazon United States?

76 brands and 84 sellers compete in Yellow Hoco Dress on Amazon United States. The top 5 Yellow Hoco Dress products take 13% of clicks, and the top 5 brands take 40%.

What do buyers complain about in Yellow Hoco Dress?

Yellow Hoco Dress buyers on Amazon United States complain most about Size-Overall, Transparency, and Material Quality. An estimated 21.9% of orders come back, which is high.

What does it cost to enter the Yellow Hoco Dress niche?

Yellow Hoco Dress sells for $34.44 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $11.48 to $69.20. The average product has 462 reviews, the count a new listing must catch up to.

Yellow Hoco Dress

Maybe

The top 5 products take only 13% of clicks. But an estimated 21.9% of orders come back, so Yellow Hoco Dress is a Maybe.

Filters No Dominant Brand High Returns

Flapen Score: 59
59 / 100Top 7% of 16,930 Clothing, Shoes & Jewelry niches · +14 vs the category median of 45
Market size: $34K/yr490K searches / yr
90-day growth: +62.8%search demand this quarter
Competition: 13%top-5 click share · 76 brands · 84 sellers

Flapen Score

Yellow Hoco Dress against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Yellow Hoco Dress is stronger. Inside it, weaker.

59Maybe

This niche Category average

See the method

Market

The Yellow Hoco Dress market on Amazon at a glance

Shoppers on Amazon United States searched for Yellow Hoco Dress 490K times last year and spent an estimated $34K. The top 5 brands take 40% of clicks. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 490K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +62.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.

Searches, last 12 months: 490K
Growth, 90 days vs prior 90: +62.8%
Conversion, latest week: 0.2%
Market size, estimated: $34Ka year
Top search term: butter yellow mini dress32K searches a year

02 · Price

A sale here is worth $34.44.

Listings sell for $34.44 on average, from $11.48 to $69.20. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $34.44 that is $0 to $3K a year per listing.

Average price: $34.44inside the $15 to $100 sweet spot
Price range: $11.48–$69.20
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 1K–1K
Units per listing a year: 0–100
Revenue per listing a year: $0–$3K
Returns: 21.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 19.3% of listings are out of stock. The average listing ranks #1,911 within Dresses. It carries 462 reviews at 4.02 stars, so a new listing needs social proof before a better product.

Sponsored listings: 92%
Prime listings: 93%
Out of stock, average day: 19.3%
Average rank: #1,911in Dresses
Average rating: 4.02 starsAmazon United States average 4.42 stars
Average reviews: 462per listing
Listings tracked: 173

04 · Newcomers

17 of last year's 87 launches cleared the first-year sales bar.

87 products launched here in the last 12 months. 17 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 87
Successful launches: 17Amazon's first-year sales bar
Average brand age: 24 months

Products

Top Yellow Hoco Dress products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 13% of clicks. An open shelf where new products get seen.

Brands

76 falling

Sellers

Top-5 brand share

40%

Top 20: 73%

Top-5 click share

13%

Top 20: 36%

Open market

56%

Brand 120%
Brand 26%
Brand 35%
Brand 45%
Brand 54%
Brand 64%

Demand

Yellow Hoco Dress search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Apr, May, Oct · busiest ÷ quietest = 11.6× · 9 of 12 months tracked

Search terms

Top Yellow Hoco Dress search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

butter yellow mini dress32K/yr +153.4%0.2% conv.
yellow homecoming dress178K/yr +9.6%0.0% conv.
yellow dress teen19K/yr +55.2%0.3% conv.
yellow dress for teens18K/yr +33.2%0.1% conv.
butter yellow dress short12K/yr +171.5%0.1% conv.
yellow hoco dress99K/yr -2.8%0.1% conv.
light yellow mini dress16K/yr +58.0%0.2% conv.
yellow teen dress12K/yr +70.5%0.3% conv.
yellow dresses for teens10K/yr +66.5%0.1% conv.
yellow dress mini19K/yr +98.1%0.3% conv.

Reviews and returns

What reviews say buyers love and hate about Yellow Hoco Dress

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Size-Overall”

26%of negative reviews mention “Size-Overall”

21.9%of orders come back

“very loose”

A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

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FAQ

Common Yellow Hoco Dress questions

Answered from the same tracked data.

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