Yellow Beanie

Shoppers searched for this 252K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -50.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $163K a year.

Searches, last 12 months

252K

Growth, 90 days vs prior 90

-50.4%

Conversion, latest week

6.0%

Market size, estimated

$163Ka year

Peak month

October50.1× the quietest month

Top search term

yellow beanie180K searches a year

Listings sell for $10.85 on average, from $4.83 to $29.76. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At $10.85 that is $5K to $8K a year per listing.

Average price

$10.85under the $15 to $100 sweet spot

Price range

$4.83–$29.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

500–750

Revenue per listing a year

$5K–$8K

Returns

6.8%of orders · Amazon United States median 2.1%

67% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #7,116 within Skullies & Beanies. It carries 7,901 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

97%

Out of stock, average day

2.6%

Average rank

#7,116in Skullies & Beanies

Average rating

4.51 starsAmazon United States average 4.42 stars

Average reviews

7,901per listing

Listings tracked

39

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months