Yellow Backpack

Shoppers searched for this 192K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +89.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months

192K

Growth, 90 days vs prior 90

+89.2%

Conversion, latest week

0.5%

Market size, estimated

$28Ka year

Peak month

July4.9× the quietest month

Top search term

yellow backpack123K searches a year

Listings sell for $30.85 on average, from $9.92 to $101.66. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $30.85 that is $0 to $3K a year per listing.

Average price

$30.85inside the $15 to $100 sweet spot

Price range

$9.92–$101.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

5.3%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.4% of listings are out of stock. The average listing ranks #1,428 within Backpacks. It carries 7,490 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

13.4%

Average rank

#1,428in Backpacks

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

7,490per listing

Listings tracked

68

17 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

17

Successful launches

1Amazon's first-year sales bar

Average brand age

34 months