Y2k Men
MaybeThe top 5 products take only 10% of clicks. But buyers convert on only 0.2% of searches, so Y2k Men is a Maybe.
- Flapen Score
- 52 / 100Top 22% of 16,930 Clothing, Shoes & Jewelry niches · +7 vs the category median of 4552
- Market size
- $45K/yr749K searches / yr
- 90-day growth
- -8.1%search demand this quarter
- Competition
- 10%top-5 click share · 115 brands · 117 sellers
Flapen Score
Y2k Men against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Y2k Men is stronger. Inside it, weaker.
Market
The Y2k Men market on Amazon at a glance
Shoppers on Amazon United States searched for Y2k Men 749K times last year and spent an estimated $45K. The top 5 brands take 36% of clicks. Demand peaks in Aug–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 0.2% of those searches ended in a purchase.
Shoppers searched for this 749K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -8.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45K a year.
- Searches, last 12 months
- 749K
- Growth, 90 days vs prior 90
- -8.1%
- Conversion, latest week
- 0.2%
- Market size, estimated
- $45Ka year
- Peak month
- December2.5× the quietest month
- Top search term
- y2k pants men104K searches a year
02 · Price
A sale here is worth $27.15.
Listings sell for $27.15 on average, from $7.82 to $66.66. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $27.15 that is $0 to $3K a year per listing.
- Average price
- $27.15inside the $15 to $100 sweet spot
- Price range
- $7.82–$66.66
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 6.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #3,281 within Jeans. It carries 249 reviews at 4.29 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 99%
- Out of stock, average day
- 0.8%
- Average rank
- #3,281in Jeans
- Average rating
- 4.29 starsAmazon United States average 4.42 stars
- Average reviews
- 249per listing
- Listings tracked
- 295
04 · Newcomers
7 of last year's 99 launches cleared the first-year sales bar.
99 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 99
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Y2k Men products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 10% of clicks. An open shelf where new products get seen.
Brands
115 rising
Sellers
117
Top-5 brand share
36%
Top 20: 65%
Top-5 click share
10%
Top 20: 27%
Open market
64%
- Brand 19%
- Brand 28%
- Brand 38%
- Brand 45%
- Brand 53%
- Brand 63%
Demand
Y2k Men search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Dec · busiest ÷ quietest = 2.5×
Search terms
Top Y2k Men search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- y2k pants men104K/yr
- y2k jeans men79K/yr
- graphic tees men y2k68K/yr
- y2k shirt men46K/yr
- y2k mens shirts43K/yr
- y2k accessories men50K/yr
- grunge clothes men57K/yr
- baggy jeans men y2k40K/yr
- mens y2k clothes33K/yr
- y2k tops men47K/yr
Reviews and returns
What reviews say buyers love and hate about Y2k Men
We read the reviews and the return reasons for every product selling here.
“Too big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Y2k Men questions
Answered from the same tracked data.









