Y2k Jacket

Shoppers searched for this 2.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -17.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months

2.4M

Growth, 90 days vs prior 90

-17.8%

Conversion, latest week

0.1%

Market size, estimated

$52Ka year

Peak month

December3.6× the quietest month

Top search term

streetwear617K searches a year

Listings sell for $31.48 on average, from $8.06 to $118.62. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $31.48 that is $0 to $3K a year per listing.

Average price

$31.48inside the $15 to $100 sweet spot

Price range

$8.06–$118.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

7.0%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #9,196 within Fashion Hoodies & Sweatshirts. It carries 806 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

98%

Out of stock, average day

3.1%

Average rank

#9,196in Fashion Hoodies & Sweatshirts

Average rating

4.19 starsAmazon United States average 4.42 stars

Average reviews

806per listing

Listings tracked

320

87 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

87

Successful launches

8Amazon's first-year sales bar

Average brand age

32 months