Skip to content

Xxl Hoodie

Fail

Demand is soft, at -68.2% this quarter, so Xxl Hoodie is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$30K/yr73K searches / yr
90-day growth
-68.2%search demand this quarter
Competition
32%top-5 click share · 26 brands · 95 sellers

Flapen Score

Xxl Hoodie against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Xxl Hoodie is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Xxl Hoodie market on Amazon at a glance

Shoppers on Amazon United States searched for Xxl Hoodie 73K times last year and spent an estimated $30K. The top 5 brands take 73% of clicks. Demand peaks in Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -68.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months
73K
Growth, 90 days vs prior 90
-68.2%
Conversion, latest week
1.8%
Market size, estimated
$30Ka year
Peak month
December20.8× the quietest month
Top search term
xxl hoodies for men14K searches a year

02 · Price

A sale here is worth $23.02.

Listings sell for $23.02 on average, from $10.76 to $98.77. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $23.02 that is $0 to $2K a year per listing.

Average price
$23.02inside the $15 to $100 sweet spot
Price range
$10.76–$98.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #111 within Active Hoodies. It carries 31,156 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
94%
Out of stock, average day
6.1%
Average rank
#111in Active Hoodies
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
31,156per listing
Listings tracked
64

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Xxl Hoodie products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

Brands

26 rising

Sellers

95

Top-5 brand share

73%

Top 20: 97%

Top-5 click share

32%

Top 20: 68%

Open market

24%

  • Brand 134%
  • Brand 226%
  • Brand 36%
  • Brand 44%
  • Brand 54%
  • Brand 63%

Demand

Xxl Hoodie search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Holiday '24Spike '25Holiday '25DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 20.8×

Search terms

Top Xxl Hoodie search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • xxl hoodies for men14K/yr
  • xxl hoodie9K/yr
  • 2xl hoodie7K/yr
  • mens xxl hoodie9K/yr
  • xxl tall hoodies for men8K/yr
  • 2xl sweatshirts for men5K/yr
  • 2x hoodies for men5K/yr
  • 2xl tall hoodies for men9K/yr
  • mens 2xl hoodie7K/yr
  • xxl hoodie for men1K/yr

Reviews and returns

What reviews say buyers love and hate about Xxl Hoodie

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Size-Overall”
24%of negative reviews mention “Size-Overall”
3.6%of orders come back
“They run big”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Xxl Hoodie questions

Answered from the same tracked data.