Xo Necklace the Weeknd

Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.

Searches, last 12 months

91K

Growth, 90 days vs prior 90

-1.9%

Conversion, latest week

1.8%

Market size, estimated

$24Ka year

Peak month

August14.4× the quietest month

Top search term

xo necklace25K searches a year

Listings sell for $14.73 on average, from $6.92 to $40.89. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $14.73 that is $1K to $4K a year per listing.

Average price

$14.73under the $15 to $100 sweet spot

Price range

$6.92–$40.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

5.0%of orders · Amazon United States median 2.1%

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.3% of listings are out of stock. The average listing ranks #18,574 within Pendant Necklaces. It carries 95 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

83%

Prime listings

100%

Out of stock, average day

11.3%

Average rank

#18,574in Pendant Necklaces

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

95per listing

Listings tracked

18

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months