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64

wrangler cargo shorts for men

Worth a look

Shows a fragmented shelf (top 5 take 7% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 35Growth 96Conversion 10Competition 98Returns 24Price range 85Avg price 95Brand share 95Review moat 23Quality gap 65

Competition

Incredible7%

top-5 click share — an open shelf

Growth

Incredible+140.5%

90-day search growth — must beat 0% to launch

Brand share

Incredible36%

top-5 brand share — no brand owns this niche

Avg price

Incredible$26.18

avg listing price — sweet spot $15–$100

Price range

Great$6.08–$76.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay$170K

$170K/yr · 792K searches

Returns

Bad5.4%

return rate — above 5% kills the launch gate

Review moat

Bad7,317.34

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, wrangler cargo shorts for men is a $170K/yr Amazon United States market (792K searches/yr). The top 5 brands hold 36% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 64/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

wrangler cargo shorts for men market data

Units sold / yr
8K–10K
avg 0–100/product
Revenue / yr
$209K–$262K
units × avg price
Conversion rate
0.8%
Avg BSR
#535
Page quality
0%
Prime
97%
Sponsored
85%
Out of stock
2.6%
Avg brand age
42 months
Avg seller age
144 days

Competition & brand share

Clicks spread well past the top 5 (7% combined) — an open shelf where new products get seen.

Brands

102 rising

Sellers

184

Top-5 brand share

36%

Top 20: 72%

Top-5 click share

7%

Top 20: 20%

Open market

65%

  • Wrangler Authentics9%
  • Amazon Essentials7%
  • UNIONBAY7%
  • AUTIWITUA5%
  • CQR4%
  • JMIERR4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +140.5% search growth over the last 90 days.
35K25KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 6.1×

Top wrangler cargo shorts for men search terms

  • union bay mens cargo shorts102K/yr
  • black cargo shorts men100K/yr
  • tactical shorts for men92K/yr
  • black cargo shorts73K/yr
  • tactical shorts61K/yr
  • mens carpenter shorts46K/yr
  • mens black cargo shorts45K/yr
  • mens khaki cargo shorts41K/yr
  • khaki cargo shorts for men35K/yr
  • wearfirst mens cargo shorts32K/yr
All search terms

Top wrangler cargo shorts for men products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$2K2%$3K3%$5K4%$7K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about wrangler cargo shorts for men

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall27%

“fits like a glove”

Comfort-Overall14%

“It is comfortable”

Quality-Overall11%

“Decent quality”

Pockets/Compartments6%

“plenty of pockets”

Value For Money6%

“Great deal”

Material Quality4%

“Good material”

Advertised Vs Actual Product3%

“As described”

Weight Light3%

“Lightweight and comfortable”

Stretchability/Expandability/Elasticity2%

“The material has a really nice stretch to it”

Color2%

“Colors are nice”

What buyers complain about

Size-Overall26%

“Didn't fit”

Quality-Overall7%

“Not well made”

Material Quality6%

“Not good material”

Durability6%

“they already ripped”

Pockets/Compartments5%

“Holes in pockets”

Advertised Vs Actual Product3%

“Not as shown”

Length2%

“its over an inch too short”

Zipper Quality2%

“Zippers get stuck”

Stretchability/Expandability/Elasticity2%

“No stretch”

Color2%

“Color is way lighter than shown”

Top return reasons

Size-Overall45%
Waist Fit22%
Length9%
Inseam Fit4%
Material Quality3%
Thigh Fit3%
Color2%
Advertised Vs Actual Product2%
Hip Fit2%
Pockets/Compartments1%

Common questions

Is wrangler cargo shorts for men profitable to sell on Amazon United States?
The niche generates $170K/yr across 382 tracked products. 50 of 104 products launched in the last 360 days are still selling. 90-day search growth is +140.5%. Flapen's verdict: Worth a look (64/100).
How competitive is the wrangler cargo shorts for men niche?
102 brands and 184 sellers compete. The top 5 products take 7% of clicks and top 5 brands hold 36% of demand.
What do buyers complain about in wrangler cargo shorts for men?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 5.4% — above our launch gate.
When does demand for wrangler cargo shorts for men peak?
Demand peaks in May–Jun–Jul–Aug; the busiest month runs 6.1× the quietest.
What does it cost to enter the wrangler cargo shorts for men niche?
Listings span $6.08–$76.93; the average listing price is $26.18 (sweet spot $15–$100). The average incumbent carries 7,317 reviews — the moat a new listing must climb.