Worlds Best Dad Hat

Shoppers searched for this 21K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +382.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $8K a year.

Searches, last 12 months

21K

Growth, 90 days vs prior 90

+382.1%

Conversion, latest week

2.3%

Market size, estimated

$8Ka year

Peak month

June17.9× the quietest month

Top search term

best dad ever hat9K searches a year

Listings sell for $15.74 on average, from $8.62 to $25.75. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $15.74 that is $0 to $2K a year per listing.

Average price

$15.74inside the $15 to $100 sweet spot

Price range

$8.62–$25.75

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.0%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 13.1% of listings are out of stock. The average listing ranks #20,138 within Baseball Caps. It carries 174 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

95%

Out of stock, average day

13.1%

Average rank

#20,138in Baseball Caps

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

174per listing

Listings tracked

20

7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

5Amazon's first-year sales bar

Average brand age

24 months