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Workout Shirts

Maybe

Products sell for $23.74 on average, inside the sweet spot. But buyers convert on only 0.8% of searches, so Workout Shirts is a Maybe.

Flapen Score
53
53 / 100
Top 19% of 16,930 Clothing, Shoes & Jewelry niches · +8 vs the category median of 45
Market size
$617K/yr3.4M searches / yr
90-day growth
-8.8%search demand this quarter
Competition
28%top-5 click share · 46 brands · 79 sellers

Flapen Score

Workout Shirts against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Workout Shirts is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Workout Shirts market on Amazon at a glance

Shoppers on Amazon United States searched for Workout Shirts 3.4M times last year and spent an estimated $617K. The top 5 brands take 41% of clicks. Demand peaks in Jan–Feb–Mar–Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

0.8% of searches ended in a purchase last week.

Shoppers searched for this 3.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -8.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $617K a year.

Searches, last 12 months
3.4M
Growth, 90 days vs prior 90
-8.8%
Conversion, latest week
0.8%
Market size, estimated
$617Ka year
Peak month
January2.5× the quietest month
Top search term
workout shirts422K searches a year

02 · Price

A sale here is worth $23.74.

Listings sell for $23.74 on average, from $8.51 to $42.98. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $23.74 that is $6K to $12K a year per listing.

Average price
$23.74inside the $15 to $100 sweet spot
Price range
$8.51–$42.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
$6K–$12K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #100 within Active Shirts & Tees. It carries 9,628 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#100in Active Shirts & Tees
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
9,628per listing
Listings tracked
83

04 · Newcomers

Amazon counts 5 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
5Amazon's first-year sales bar
Average brand age
42 months

Products

Top Workout Shirts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 28% of clicks. An open shelf where new products get seen.

$0$12K$25K$37K$49K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

46 falling

Sellers

79

Top-5 brand share

41%

Top 20: 79%

Top-5 click share

28%

Top 20: 56%

Open market

55%

  • Kinglaman12%
  • Liberty Imports10%
  • JWJ9%
  • Dalavch5%
  • MCPORO5%
  • HovSiyla4%

Demand

Workout Shirts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

200K150KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Mar, Dec · busiest ÷ quietest = 2.5×

Search terms

Top Workout Shirts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • workout shirts422K/yr
  • gym clothes for men487K/yr
  • running shirts for men232K/yr
  • workout shirt188K/yr
  • workout clothes for men260K/yr
  • running shirt142K/yr
  • mens workout clothes236K/yr
  • gymshark men251K/yr
  • running shirts110K/yr
  • mens running shirts104K/yr

Reviews and returns

What reviews say buyers love and hate about Workout Shirts

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall22%−0.04

Not a good fit

Way to short

Too short

Quality-Overall7%

Low Quality

Lowish quality

Cheaply made

Thickness6%−0.04

ultra thin material

Thin soft material

Thick

Material Quality4%−0.05

the material was not soft at all

Cheap material

Dont like the material

Smell3%−0.04

Smells like fragrance for literally no reason

Awful smell

See through & smell strange

Love

Size-Overall21%−0.04

Fits as expected

Not too tight

Awesome fit

Comfort-Overall13%+1.62

Comfortable to wear

Feels Comfortable

Light weight comfortable

Quality-Overall11%

Amazing quality

Good quality shirt

Great quality-exactly as described

Value For Money9%+0.97

Amazing value

Great deal

good investment

Soft Feel6%

And soft

Buttery soft

Material is soft

Return

4.5% Return rate 69% Fixable by listing

Size-Overall46%▇▇████

Not a good fit

Way to short

Too short

Length8%▆▇▇███
Material Quality8%▆███▇█

the material was not soft at all

Cheap material

Dont like the material

Weight Heavy5%█▄▄▄▄▃

So much heavy

To heavy for me

They also are a bit heavy for workout shirts

Waist Fit4%██████

FAQ

Common Workout Shirts questions

Answered from the same tracked data.