Wool Pants Women

Shoppers searched for this 322K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -67.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months

322K

Growth, 90 days vs prior 90

-67.9%

Conversion, latest week

0.1%

Market size, estimated

$21Ka year

Top search term

wool pants57K searches a year

Listings sell for $58.45 on average, from $10.19 to $256.73. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $58.45 that is $0 to $6K a year per listing.

Average price

$58.45inside the $15 to $100 sweet spot

Price range

$10.19–$256.73

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

18.4%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 15.8% of listings are out of stock. The average listing ranks #27,781 within Pants. It carries 1,697 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

87%

Out of stock, average day

15.8%

Average rank

#27,781in Pants

Average rating

4.20 starsAmazon United States average 4.42 stars

Average reviews

1,697per listing

Listings tracked

198

40 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

40

Successful launches

2Amazon's first-year sales bar

Average brand age

38 months