Womens Watch

Shoppers searched for this 10.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +15.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.6M a year.

Searches, last 12 months

10.7M

Growth, 90 days vs prior 90

+15.2%

Conversion, latest week

0.9%

Market size, estimated

$4.6Ma year

Top search term

womens watch2.2M searches a year

Listings sell for $50.24 on average, from $9.49 to $139.08. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,000 to 2,500 of them. At $50.24 that is $100K to $126K a year per listing.

Average price

$50.24inside the $15 to $100 sweet spot

Price range

$9.49–$139.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

2,000–2,500

Revenue per listing a year

$100K–$126K

Returns

5.6%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #41 within Watches. It carries 5,821 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

2.0%

Average rank

#41in Watches

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

5,821per listing

Listings tracked

23

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

45 months