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Womens Tie

Fail

Shoppers spend an estimated $21K a year here, so Womens Tie is a Fail.

Flapen Score
23
23 / 100
Ranks 16,633 of 16,930 Clothing, Shoes & Jewelry niches · −22 vs the category median of 45
Market size
$21K/yr203K searches / yr
90-day growth
-20.9%search demand this quarter
Competition
76%top-5 click share · 11 brands · 12 sellers

Flapen Score

Womens Tie against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Womens Tie is stronger. Inside it, weaker.

23Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Womens Tie market on Amazon at a glance

Shoppers on Amazon United States searched for Womens Tie 203K times last year and spent an estimated $21K. The top 5 brands take 84% of clicks. Demand peaks in Sep–Oct. Flapen scores it 23 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 203K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -20.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months
203K
Growth, 90 days vs prior 90
-20.9%
Conversion, latest week
0.9%
Market size, estimated
$21Ka year
Peak month
October3.6× the quietest month
Top search term
bow tie for women50K searches a year

02 · Price

A sale here is worth $10.92.

Listings sell for $10.92 on average, from $6.61 to $17.93. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $10.92 that is $1K to $3K a year per listing.

Average price
$10.92under the $15 to $100 sweet spot
Price range
$6.61–$17.93
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
6.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #10,461 within Ties, Cummerbunds & Pocket Squares. It carries 954 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#10,461in Ties, Cummerbunds & Pocket Squares
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
954per listing
Listings tracked
14

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
32 months

Products

Top Womens Tie products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

Brands

11 falling

Sellers

12

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

13%

  • Brand 152%
  • Brand 218%
  • Brand 36%
  • Brand 44%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (5 brands, 13%)

Demand

Womens Tie search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 3.6×

Search terms

Top Womens Tie search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bow tie for women50K/yr
  • women ties for blouse14K/yr
  • womens bow tie27K/yr
  • bow ties for women21K/yr
  • women bow tie18K/yr
  • bowtie for women16K/yr
  • feminine neck ties5K/yr
  • suit and tie for women9K/yr
  • junk tie for women9K/yr
  • tie accessories for women8K/yr

Reviews and returns

What reviews say buyers love and hate about Womens Tie

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Size-Overall”
6.5%of orders come back
“Its short”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Womens Tie questions

Answered from the same tracked data.