Womens Short Pajama Sets
FailBuyers convert on only 0.3% of searches, so Womens Short Pajama Sets is a Fail.
- Flapen Score
- 47 / 100Top 41% of 16,930 Clothing, Shoes & Jewelry niches · +2 vs the category median of 4547
- Market size
- $36K/yr591K searches / yr
- 90-day growth
- +73.1%search demand this quarter
- Competition
- 30%top-5 click share · 17 brands · 25 sellers
Flapen Score
Womens Short Pajama Sets against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Womens Short Pajama Sets is stronger. Inside it, weaker.
Market
The Womens Short Pajama Sets market on Amazon at a glance
Shoppers on Amazon United States searched for Womens Short Pajama Sets 591K times last year and spent an estimated $36K. The top 5 brands take 92% of clicks. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 0.3% of those searches ended in a purchase.
Shoppers searched for this 591K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +73.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.
- Searches, last 12 months
- 591K
- Growth, 90 days vs prior 90
- +73.1%
- Conversion, latest week
- 0.3%
- Market size, estimated
- $36Ka year
- Top search term
- womens short pajama sets58K searches a year
02 · Price
A sale here is worth $21.13.
Listings sell for $21.13 on average, from $11.35 to $29.54. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $21.13 that is $0 to $2K a year per listing.
- Average price
- $21.13inside the $15 to $100 sweet spot
- Price range
- $11.35–$29.54
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 6.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.1% of listings are out of stock. The average listing ranks #253 within Sleep & Lounge. It carries 1,599 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 0.1%
- Average rank
- #253in Sleep & Lounge
- Average rating
- 4.42 starsAmazon United States average 4.42 stars
- Average reviews
- 1,599per listing
- Listings tracked
- 67
04 · Newcomers
10 of last year's 18 launches cleared the first-year sales bar.
18 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 18
- Successful launches
- 10Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Womens Short Pajama Sets products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 30% of clicks. An open shelf where new products get seen.
Brands
17 rising
Sellers
25
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
30%
Top 20: 57%
Open market
8%
- Brand 177%
- Brand 211%
- Brand 31%
- Brand 41%
- Brand 51%
- Brand 61%
- Open — no brand owns it (11 brands, 8%)
Search terms
Top Womens Short Pajama Sets search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- womens short pajama sets58K/yr
- hanes womens originals supersoft boxy t-shirt & sleep shorts set comfywear lounge/sleepwear33K/yr
- hanes pajama set69K/yr
- hanes set53K/yr
- hanes pj set57K/yr
- hanes sets for women51K/yr
- hanes sleep set41K/yr
- hanes pajamas44K/yr
- hanes 2 piece lounge set for women39K/yr
- hanes two piece lounge set22K/yr
Reviews and returns
What reviews say buyers love and hate about Womens Short Pajama Sets
We read the reviews and the return reasons for every product selling here.
“Runs Large”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Womens Short Pajama Sets questions
Answered from the same tracked data.









