Womens Sherpa Lined Flannel

Shoppers searched for this 151K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -74.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $33K a year.

Searches, last 12 months

151K

Growth, 90 days vs prior 90

-74.0%

Conversion, latest week

0.7%

Market size, estimated

$33Ka year

Peak month

December25.6× the quietest month

Top search term

long flannel12K searches a year

Listings sell for $32.19 on average, from $13.55 to $71.85. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $32.19 that is $0 to $3K a year per listing.

Average price

$32.19inside the $15 to $100 sweet spot

Price range

$13.55–$71.85

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

16.0%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.7% of listings are out of stock. The average listing ranks #332 within Coats, Jackets & Vests. It carries 2,878 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

15.7%

Average rank

#332in Coats, Jackets & Vests

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

2,878per listing

Listings tracked

136

26 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

26

Successful launches

0Amazon's first-year sales bar

Average brand age

35 months