womens rain pants
Skip itHigh returns (16.9%) — this niche doesn't clear our bar today.
Avg price
Incredible$33.06avg listing price — sweet spot $15–$100
Price range
Great$13.50–$106.38cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great38%top-5 click share — an open shelf
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Growth
Good+36.0%90-day search growth — must beat 0% to launch
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Review moat
Okay2,492.58avg incumbent reviews — the moat a new listing must climb
Market size
Bad$88K$88K/yr · 176K searches
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Returns
Bad16.9%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, womens rain pants is a $88K/yr Amazon United States market (176K searches/yr). The top 5 brands hold 79% of demand. Verdict: Skip it — 48/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
womens rain pants market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- $50K–$66K
- units × avg price
- Conversion rate
- 1.5%
- Avg BSR
- #807
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 86%
- Out of stock
- 5.5%
- Avg brand age
- 42 months
- Avg seller age
- 157 days
Competition & brand share
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.Brands
14 falling
Sellers
45
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
38%
Top 20: 74%
Open market
15%
- 33,000ft38%
- iCreek15%
- baleaf11%
- FROGG TOGGS8%
- Columbia7%
- Toomett5%
- Open — no brand owns it (8 brands, 15%)
Top womens rain pants search terms
- womens rain pants107K/yr
- womens eddie bauer pants12K/yr
- eddie bauer pants women9K/yr
- womens zip off pants6K/yr
- columbia saturday trail pants women6K/yr
- womens gore-tex waterproof pants6K/yr
- eddy bauer pants women7K/yr
- sun pants for women uv protection3K/yr
- zeroxposur womens pants3K/yr
- womens north face pants5K/yr
Top womens rain pants products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
33 000ft Womens Rain Pants Lightweight Waterproof Rain Over Pants Windproof Hiking Pants for Outdoor Fishing Rainy Day Black
33,000ft$29.994.5★2,704 rev
baleaf Womens Hiking Pants Quick Dry Water Resistant Lightweight Joggers Pant for All Seasons Elastic Waist Black Size M
baleaf$32.614.5★22,445 rev
33 000ft Packable Rain Pants for Women Waterproof Pants Lightweight Rain Over Pants Outdoor Windproof Pant for Golf Hiking Black
33,000ft$23.404.4★1,037 rev
iCreek Womens Waterproof Rain Pants Packable Hiking Pants Over Pants Windproof Lightweight for Outdoor Hiking Golf Fishing (Black Small/29 Inseam)
iCreek$18.904.3★512 rev
Columbia Womens Storm Surge II Waterproof Rain Pant Black X-Large
Columbia$52.284.6★274 rev
Newest
by launch date
BenBoy Womens Rain Pants Lightweight Waterproof Windproof Rain Over Pants for Outdoor Hiking Fishing Rainy Snow Day YK5918W-Black-L
BenBoy$18.2693 rev
COPYLEAF Cargo Pants Women Elastic Waisted Parachute Hiking Pants with Pockets Water-Resistant Lightweight Baggy Pants(Black L)
COPYLEAF$22.03939 rev
iCreek Womens Waterproof Rain Pants Packable Hiking Pants Over Pants Windproof Lightweight for Outdoor Hiking Golf Fishing (Black Small/29 Inseam)
iCreek$18.90512 rev
iCreek Womens Waterproof Rain Pants Packable Hiking Pants Over Pants Windproof Lightweight for Outdoor Hiking Golf Fishing (Black XX-Large/31 Inseam)
iCreek$18.44512 rev
33 000ft Womens Full Zip Rain Pants Lightweight Rain Over Pants Windproof Outdoor Hiking Fishing Golf Black
33,000ft$44.2561 rev
Trending
90-day click momentumColumbia Womens Storm Surge II Waterproof Rain Pant Black X-Large
Columbia$52.284.6★
The North Face Womens Antora Rain Pant - Breathable & Waterproof Hiking Pants Elastic Waistband Adjustable Drawcord TNF Black Medium
The North Face$106.383.9★
FROGG TOGGS Womens Ultra-Lite2 Waterproof Breathable Protective Rain Suit
FROGG TOGGS$20.683.7★
33 000ft Womens Full Zip Rain Pants Lightweight Rain Over Pants Windproof Outdoor Hiking Fishing Golf Black
33,000ft$44.254.3★
iCreek Womens Waterproof Rain Pants Packable Hiking Pants Over Pants Windproof Lightweight for Outdoor Hiking Golf Fishing (Black XX-Large/31 Inseam)
iCreek$18.444.3★
What buyers say about womens rain pants
What buyers praise and complain about, mined from review topics.What buyers love
“Fit great”
“Super Comfortable”
“Affordable quality”
“Nice & Warm”
“Light weight and breathable”
“Lots of pockets”
“Nice for hot weather”
“Great affordable option”
“Great waterproof pants”
“Comfortable and breathable”
What buyers complain about
“Too short”
“Poor waterproofing”
“ripped pretty fast”
“Fairly cheap”
“Didn't work on keeping me dry”
“The black dye rubbed off on my white furniture”
“The fabric is maybe what you would see as garden cover”
“Permanent Wrinkles”
“Baggy thighs”
“But turned out to be way too big and uncomfortable”
Top return reasons
Common questions
- Is womens rain pants profitable to sell on Amazon United States?
- The niche generates $88K/yr across 43 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +36.0%. Flapen's verdict: Skip it (48/100).
- How competitive is the womens rain pants niche?
- 14 brands and 45 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 79% of demand.
- What do buyers complain about in womens rain pants?
- Top complaints mined from reviews: Size-Overall, Water Resistance, Durability. The return rate is 16.9% — above our launch gate.
- What does it cost to enter the womens rain pants niche?
- Listings span $13.50–$106.38; the average listing price is $33.06 (sweet spot $15–$100). The average incumbent carries 2,493 reviews — the moat a new listing must climb.