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womens fitted sweater

Skip it

Soft demand (-82.1% this quarter) — this niche doesn't clear our bar today.

Market size 12Growth 0Conversion 4Competition 95Returns 6Price range 63Avg price 75Brand share 86Review moat 24Quality gap 57

Competition

Incredible19%

top-5 click share — an open shelf

Brand share

Great49%

top-5 brand share — no brand owns this niche

Avg price

Great$15.16

avg listing price — sweet spot $15–$100

Price range

Good$4.94–$32.38

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Bad5,110.58

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$48K

$48K/yr · 1.0M searches

Returns

Bad10.4%

return rate — above 5% kills the launch gate

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Growth

Bad-82.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, womens fitted sweater is a $48K/yr Amazon United States market (1.0M searches/yr). The top 5 brands hold 49% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 40/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

womens fitted sweater market data

Units sold / yr
5K–6K
avg 0–100/product
Revenue / yr
$76K–$91K
units × avg price
Conversion rate
0.3%
Avg BSR
#406
Page quality
0%
Prime
99%
Sponsored
93%
Out of stock
7.0%
Avg brand age
35 months
Avg seller age
165 days

Competition & brand share

Clicks spread well past the top 5 (19% combined) — an open shelf where new products get seen.

Brands

47 rising

Sellers

55

Top-5 brand share

49%

Top 20: 83%

Top-5 click share

19%

Top 20: 47%

Open market

47%

  • Amazon Essentials14%
  • YSYOKOW10%
  • Yincro9%
  • WIHOLL9%
  • AUTOMET6%
  • GRECERELLE5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -82.1% search growth over the last 90 days.
70K50KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 23.8×

Top womens fitted sweater search terms

  • womens sweaters clearance sale661K/yr
  • long sweater for women32K/yr
  • womens fitted sweater42K/yr
  • womens black sweaters long sleeve12K/yr
  • sweaters for plus size women19K/yr
  • sweater tunics for women37K/yr
  • womens winter sweaters clearance sale20K/yr
  • red sweater womens22K/yr
  • womens plus sweater19K/yr
  • long pullover sweaters for women12K/yr
All search terms

Top womens fitted sweater products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$9614%$2K6%$3K8%$4K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about womens fitted sweater

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall21%

“Fits as expected”

Soft Feel12%

“Material is soft and comfortable”

Comfort-Overall10%

“Nice and comfortable”

Quality-Overall9%

“Solid quality”

Weight Light7%

“Nice lightweight”

Color7%

“lovely green”

Value For Money4%

“Excellent value”

Material Quality4%

“GREAT MATERIAL”

Warmth4%

“warm for a chilly day”

Shape/Style2%

“Very flattering”

What buyers complain about

Size-Overall22%

“Extremely long”

Quality-Overall6%

“Low quality”

Material Quality6%

“Cheap material”

Thickness5%

“It is on the thin side”

Color4%

“color doesn't look like the picture”

Thin3%

“It's thin”

Durability2%

“Doesnt last”

Advertised Vs Actual Product2%

“Advertised wrong”

Sleeve Fit2%

“Excessive sleeve length—too long”

Pilling/Linting1%

“Faded and pilled”

Top return reasons

Size-Overall46%
Material Quality8%
Length6%
Thin6%
Color5%
Sleeve Fit5%
Chest Fit4%
Waist Fit3%
Shape/Style3%
Advertised Vs Actual Product2%

Common questions

Is womens fitted sweater profitable to sell on Amazon United States?
The niche generates $48K/yr across 113 tracked products. 2 of 28 products launched in the last 360 days are still selling. 90-day search growth is -82.1%. Flapen's verdict: Skip it (40/100).
How competitive is the womens fitted sweater niche?
47 brands and 55 sellers compete. The top 5 products take 19% of clicks and top 5 brands hold 49% of demand.
What do buyers complain about in womens fitted sweater?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Material Quality. The return rate is 10.4% — above our launch gate.
When does demand for womens fitted sweater peak?
Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 23.8× the quietest.
What does it cost to enter the womens fitted sweater niche?
Listings span $4.94–$32.38; the average listing price is $15.16 (sweet spot $15–$100). The average incumbent carries 5,111 reviews — the moat a new listing must climb.