Womens Fedora Hat Summer

Shoppers searched for this 72K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +157.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.

Searches, last 12 months

72K

Growth, 90 days vs prior 90

+157.0%

Conversion, latest week

1.3%

Market size, estimated

$24Ka year

Peak month

July18.9× the quietest month

Top search term

fedora sun hats for women24K searches a year

Listings sell for $26.56 on average, from $9.65 to $62.62. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $26.56 that is $0 to $3K a year per listing.

Average price

$26.56inside the $15 to $100 sweet spot

Price range

$9.65–$62.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

750–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

8.3%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #140 within Fedoras. It carries 3,594 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

96%

Out of stock, average day

0.9%

Average rank

#140in Fedoras

Average rating

4.36 starsAmazon United States average 4.42 stars

Average reviews

3,594per listing

Listings tracked

55

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

42 months