Is womens basketball shorts profitable to sell on Amazon United States?

The niche generates $117K/yr across 116 tracked products. 5 of 13 products launched in the last 360 days are still selling. 90-day search growth is +62.5%. Flapen's verdict: Worth a look (56/100).

How competitive is the womens basketball shorts niche?

39 brands and 139 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 54% of demand.

What do buyers complain about in womens basketball shorts?

Top complaints mined from reviews: Size-Overall, Material Quality, Waist Fit. The return rate is 7.2% — above our launch gate.

When does demand for womens basketball shorts peak?

Demand peaks in May–Jun–Jul; the busiest month runs 3.3× the quietest.

What does it cost to enter the womens basketball shorts niche?

Listings span $7.55–$48.27; the average listing price is $23.49 (sweet spot $15–$100). The average incumbent carries 2,030 reviews — the moat a new listing must climb.

womens basketball shorts

Worth a look

Shows a fragmented shelf (top 5 take 18% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Competition

Incredible18%

top-5 click share — an open shelf

Avg price

Incredible$23.49

avg listing price — sweet spot $15–$100

Brand share

Great54%

top-5 brand share — no brand owns this niche

Price range

Great$7.55–$48.27

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+62.5%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,029.59

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$117K

$117K/yr · 1.2M searches

Returns

Bad7.2%

return rate — above 5% kills the launch gate

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand High Returns

According to Flapen's Amazon United States niche tracking, womens basketball shorts is a $117K/yr Amazon United States market (1.2M searches/yr). The top 5 brands hold 54% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 56/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

womens basketball shorts market data

Units sold / yr: 6K–8K; avg 0–100/product
Revenue / yr: $141K–$188K; units × avg price
Conversion rate: 0.4%
Avg BSR: #794
Page quality: 0%
Prime: 99%
Sponsored: 71%
Out of stock: 3.9%
Avg brand age: 36 months
Avg seller age: 127 days

Competition & brand share

Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.

Brands

39 rising

Sellers

139

Top-5 brand share

54%

Top 20: 93%

Top-5 click share

18%

Top 20: 45%

Open market

40%

Nike17%
Under Armour17%
adidas8%
Liberty Imports7%
Augusta Sportswear6%
Dalavch5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +62.5% search growth over the last 90 days.

Peak months: May, Jun, Jul · busiest ÷ quietest = 3.3×

Open Trend

Top womens basketball shorts search terms

womens basketball shorts300K/yr +41.5%0.4% conv.
basketball shorts women240K/yr +52.5%0.3% conv.
womens under armour shorts131K/yr +108.6%0.4% conv.
nike womens shorts105K/yr +98.1%0.4% conv.
mesh shorts women75K/yr +94.4%0.2% conv.
under armour womens shorts55K/yr +75.4%0.5% conv.
women basketball shorts53K/yr +48.5%0.3% conv.
nike women shorts41K/yr +37.6%0.3% conv.
women nike shorts36K/yr +73.7%0.2% conv.
basketball shorts for women28K/yr +47.7%0.3% conv.

All search terms

Top womens basketball shorts products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Dalavch 4 Pack Womens Summer Sweat Shorts Cotton Comfy Drawstring Shorts for Casual Lounge Sport Athletic with Pockets 2 Black 1 Pitch Blue 1 Heather Grey Large

Dalavch$33.184.3★502 rev

Augusta Sportswear Ladies Octane Workout Shorts - 7 Inch Inseam Gym Athletic Attire for Women Black Small

Augusta Sportswear$9.493.9★2,787 rev

Nike Womens Park III Shorts Black M

Nike$24.634.4★1,327 rev

HovSiyla 5 Pack Women Quick Dry Shorts Moisture Wicking Pockets Lightweight Gym Workout Running Summer Athletic Casual Wear 5 Set A XX-Large

HovSiyla$30.054.5★134 rev

Liberty Imports 5-Pack Womens Athletic Mesh Shorts 5 Inseam Ladies Loose Pull-On Shorts with Zipper Pockets (Gray/Black/Hot Pink/Baby Blue/Light Purple Large)

Liberty Imports$40.274.3★1,679 rev

Newest

by launch date

Adidas Womens Squadra 25 Soccer Shorts Black/Black/White Large

adidas$22.941,941 rev

1mo ago

adidas Womens Entrada26 Shorts Women Black/White Medium

adidas$13.9576 rev

6mo ago

HovSiyla 5 Pack Women Quick Dry Shorts Moisture Wicking Pockets Lightweight Gym Workout Running Summer Athletic Casual Wear 5 Set A XX-Large

HovSiyla$30.05134 rev

8mo ago

Nike Womens Tempo Dri-Fit Mid-Rise Brief-Lined Running Shorts Black/Light Magenta/Reflective Silver Medium

Nike$31.89356 rev

1y ago

Dalavch 4 Pack Womens Summer Sweat Shorts Cotton Comfy Drawstring Shorts for Casual Lounge Sport Athletic with Pockets 2 Black 1 Pitch Blue 1 Heather Grey Large

Dalavch$33.18502 rev

1y ago

What buyers say about womens basketball shorts

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall23%

“Fits as expected”

Comfort-Overall19%

“comfortable to wear”

Quality-Overall5%

“Seems to be well made”

Soft Feel4%

“Softest Leggings”

Color4%

“Colors are nice variety”

Exercise/Sports Suitability4%

“Perfect for working out or walking”

Pockets/Compartments4%

“the pockets are very convenient”

Material Quality3%

“Love the material”

Value For Money3%

“Great value”

Weight Light3%

“Lightweight and comfortable”

What buyers complain about

Size-Overall26%

“Too short”

Material Quality7%

“Shoddy material”

Waist Fit3%

“Too tight in waist”

Comfort-Overall3%

“Not the most comfortable”

Quality-Overall3%

“which seems like an issue with quality control”

Pockets/Compartments3%

“no pockets :(((”

Thin2%

“Thin material”

Transparency2%

“See through”

Color2%

“I wish the dark blue”

Stretchability/Expandability/Elasticity2%

“Not stretchy”

Top return reasons

Size-Overall55%

Waist Fit11%

Length8%

Thigh Fit5%

Material Quality3%

Inseam Fit3%

Hip Fit3%

Advertised Vs Actual Product2%

Shape/Style2%