wizard of oz costumes for adults
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$23.78avg listing price — sweet spot $15–$100
Review moat
Great158avg incumbent reviews — the moat a new listing must climb
Price range
Great$13.52–$40.48cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Okay$149K$149K/yr · 793K searches
Growth
Bad-23.6%90-day search growth — must beat 0% to launch
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Returns
Bad10.7%return rate — above 5% kills the launch gate
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, wizard of oz costumes for adults is a $149K/yr Amazon United States market (793K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 27/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
wizard of oz costumes for adults market data
- Units sold / yr
- 6K–8K
- avg 0–100/product
- Revenue / yr
- $143K–$190K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #291
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 3.6%
- Avg brand age
- 39 months
- Avg seller age
- 184 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
5
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Eybila90%
- MOFOVELY5%
- Horolam5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -23.6% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 36.4×
Top wizard of oz costumes for adults search terms
- wizard of oz costumes378K/yr
- wizard of oz costume78K/yr
- wizard of oz costumes for adults159K/yr
- the wiz costume10K/yr
- wizard of oz costumes for women33K/yr
- the wizard of oz costumes18K/yr
- oz costume10K/yr
- adult wizard of oz costumes13K/yr
- the wizard of oz costume6K/yr
- wizard of oz wizard costume9K/yr
Top wizard of oz costumes for adults products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 3 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
5 Pcs Lion Costume Set Lion Ears Headband Tail Paw Gloves Nose Halloween Lion Cosplay Party Adult Dress Up Accessories
Eybila$13.524.4★104 rev
MOFOVELY Mens Medieval Steampunk Tailcoat Jacket Victorian Pirate Coat Renaissance Tailcoat Jacket Costume(S Green)
MOFOVELY$40.484.4★163 rev
Horolam Scarecrow Costume Accessories Wizard Straw Kit with Scarecrow Hat for Adult for Holloween Cosplay Dress Up (7PCS)
Horolam$17.364.5★207 rev
Newest
by launch dateHorolam Scarecrow Costume Accessories Wizard Straw Kit with Scarecrow Hat for Adult for Holloween Cosplay Dress Up (7PCS)
Horolam$17.36207 rev
MOFOVELY Mens Medieval Steampunk Tailcoat Jacket Victorian Pirate Coat Renaissance Tailcoat Jacket Costume(S Green)
MOFOVELY$40.48163 rev
5 Pcs Lion Costume Set Lion Ears Headband Tail Paw Gloves Nose Halloween Lion Cosplay Party Adult Dress Up Accessories
Eybila$13.52104 rev
Trending
90-day click momentum5 Pcs Lion Costume Set Lion Ears Headband Tail Paw Gloves Nose Halloween Lion Cosplay Party Adult Dress Up Accessories
Eybila$13.524.4★
MOFOVELY Mens Medieval Steampunk Tailcoat Jacket Victorian Pirate Coat Renaissance Tailcoat Jacket Costume(S Green)
MOFOVELY$40.484.4★
Horolam Scarecrow Costume Accessories Wizard Straw Kit with Scarecrow Hat for Adult for Holloween Cosplay Dress Up (7PCS)
Horolam$17.364.5★
What buyers say about wizard of oz costumes for adults
What buyers praise and complain about, mined from review topics.What buyers love
“And easy to use”
“The hat was well made”
“Fit comfortably”
“As advertised”
“Great Value”
“Quality and durable”
Top return reasons
Common questions
- Is wizard of oz costumes for adults profitable to sell on Amazon United States?
- The niche generates $149K/yr across 3 tracked products. 90-day search growth is -23.6%. Flapen's verdict: Skip it (27/100).
- How competitive is the wizard of oz costumes for adults niche?
- 3 brands and 5 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- When does demand for wizard of oz costumes for adults peak?
- Demand peaks in Sep–Oct; the busiest month runs 36.4× the quietest.
- What does it cost to enter the wizard of oz costumes for adults niche?
- Listings span $13.52–$40.48; the average listing price is $23.78 (sweet spot $15–$100). The average incumbent carries 158 reviews — the moat a new listing must climb.