Wizard Costume

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +28.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $336K a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

+28.5%

Conversion, latest week

0.9%

Market size, estimated

$336Ka year

Peak month

October19.9× the quietest month

Top search term

wizard costume600K searches a year

Listings sell for $28.76 on average, from $10.91 to $61.08. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $28.76 that is $3K to $7K a year per listing.

Average price

$28.76inside the $15 to $100 sweet spot

Price range

$10.91–$61.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

8.8%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.0% of listings are out of stock. The average listing ranks #497 within Robes, Capes & Jackets. It carries 805 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

100%

Out of stock, average day

15.0%

Average rank

#497in Robes, Capes & Jackets

Average rating

4.29 starsAmazon United States average 4.42 stars

Average reviews

805per listing

Listings tracked

27

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months