Wizard Beard

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $105K a year.

Searches, last 12 months

104K

Growth, 90 days vs prior 90

+5.2%

Conversion, latest week

7.4%

Market size, estimated

$105Ka year

Peak month

October17.1× the quietest month

Top search term

wizard beard56K searches a year

Listings sell for $13.63 on average, from $5.78 to $24.73. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $13.63 that is $3K to $7K a year per listing.

Average price

$13.63under the $15 to $100 sweet spot

Price range

$5.78–$24.73

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$3K–$7K

Returns

5.2%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.4% of listings are out of stock. The average listing ranks #173 within Makeup, Facial Hair & Adhesives. It carries 257 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

12.4%

Average rank

#173in Makeup, Facial Hair & Adhesives

Average rating

4.30 starsAmazon United States average 4.42 stars

Average reviews

257per listing

Listings tracked

25

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

43 months