Winter Shirts

Shoppers searched for this 343K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -85.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6K a year.

Searches, last 12 months

343K

Growth, 90 days vs prior 90

-85.1%

Conversion, latest week

0.1%

Market size, estimated

$6Ka year

Peak month

November40.2× the quietest month

Top search term

winter tops for women clearance12K searches a year

Listings sell for $15.41 on average, from $5.98 to $77.29. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $15.41 that is $0 to $2K a year per listing.

Average price

$15.41inside the $15 to $100 sweet spot

Price range

$5.98–$77.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

11.2%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #1,673 within Tunics. It carries 3,363 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

99%

Out of stock, average day

7.9%

Average rank

#1,673in Tunics

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

3,363per listing

Listings tracked

109

35 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

35

Successful launches

3Amazon's first-year sales bar

Average brand age

31 months