wine red sweater
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$27.76avg listing price — sweet spot $15–$100
Price range
Great$12.63–$97.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great24%top-5 click share — an open shelf
Brand share
Great48%top-5 brand share — no brand owns this niche
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,945.07avg incumbent reviews — the moat a new listing must climb
Market size
Bad$0$0/yr · 117K searches
Growth
Bad-87.4%90-day search growth — must beat 0% to launch
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale
Returns
Bad20.0%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, wine red sweater is a $0/yr Amazon United States market (117K searches/yr). The top 5 brands hold 48% of demand. Verdict: Skip it — 40/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
wine red sweater market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $21K–$28K
- units × avg price
- Conversion rate
- 0.0%
- Avg BSR
- #721
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 90%
- Out of stock
- 7.3%
- Avg brand age
- 31 months
- Avg seller age
- 201 days
Competition & brand share
Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.Brands
24 rising
Sellers
31
Top-5 brand share
48%
Top 20: 96%
Top-5 click share
24%
Top 20: 69%
Open market
46%
- PRETTYGARDEN19%
- Amazon Essentials10%
- Zeagoo7%
- Yincro6%
- ANRABESS6%
- BTFBM6%
Demand
Weekly Amazon search volume, last 31 weeks — -87.4% search growth over the last 90 days.Top wine red sweater search terms
- wine red sweater42K/yr
- wine sweater17K/yr
- wine sweater women24K/yr
- red wine sweater8K/yr
- wine color sweater5K/yr
- red wine sweater women6K/yr
- wine red sweaters for women16K/yr
Top wine red sweater products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Yincro Womens Lightweight Cardigan Long Sleeve Open Front Casual Sweater Cardigans with Pockets (Wine Red XL)
Yincro$15.554.5★2,365 rev
Zeagoo Fall Sweaters for Women 2026 Long Sleeve Crewneck Ribbed Knit Pullover Sweater Loose Fit Basic Red Jumper Tops M
Zeagoo$24.454.4★590 rev
Ivicoer Womens Sweaters 2025 Casual Crewneck Long Sleeve Lightweight Knit Pullover Sweater Tops Fall Clothes Wine Red S
Ivicoer$19.184.3★481 rev
PRETTYGARDEN Womens Short Cardigan Sweaters V Neck Button-Down Long Sleeve Oversized Chunky Knit Cardigans (Wine Red Medium)
PRETTYGARDEN$32.404.4★4,488 rev
ZAFUL Womens Cable Knit Crewneck Sweater Lantern Sleeve Cropped Chunky Casual Pullover Top (1-Wine Red M)
ZAFUL$38.714.2★58 rev
Newest
by launch dateZAFUL Womens Cable Knit Crewneck Sweater Lantern Sleeve Cropped Chunky Casual Pullover Top (1-Wine Red M)
ZAFUL$38.7158 rev
Chanyarn Womens 100% Pure Cashmere Cardigan Crew Neck Long Sleeve 2025 Fall Winter Warm Soft Knit Cardigan Sweater (Wine Red26107 M)
Chanyarn$97.4244 rev
BTFBM Casual Fall Sweaters for Women 2026 Long Batwing Sleeve Ribbed Knit Tops Pullover Loose Off The Shoulder Sweater(Wine Red Large)
BTFBM$31.31133 rev
Yincro Womens Lightweight Cardigan Long Sleeve Open Front Casual Sweater Cardigans with Pockets (Wine Red XL)
Yincro$15.552,365 rev
Casuashion Womens Cropped Cardigan Sweaters Crew Neck Button Down Open Front Knit Bolero Shrugs Red
Casuashion$28.07593 rev
Trending
90-day click momentum
Amazon Essentials Womens Crewneck Sweater 100% Cotton Black X-Small Plus Size Available
Amazon Essentials$18.294.3★
Amazon Essentials Womens Crewneck Sweater 100% Cotton White Small Plus Size Available
Amazon Essentials$12.634.3★
Casuashion Womens Cropped Cardigan Sweaters Crew Neck Button Down Open Front Knit Bolero Shrugs Red
Casuashion$28.074.3★
ANRABESS Womens Short Sleeve Sweaters Wool Blend Crew Neck Sweater Shirts Business Casual Work Tops 2026 Summer Outfits Wine Red M
ANRABESS$22.894.4★
Chanyarn Womens 100% Pure Cashmere Cardigan Crew Neck Long Sleeve 2025 Fall Winter Warm Soft Knit Cardigan Sweater (Wine Red26107 M)
Chanyarn$97.424.4★
What buyers say about wine red sweater
What buyers praise and complain about, mined from review topics.What buyers love
“Fits great”
“color was accurate”
“High Quality Sweater”
“It is soft”
“Comfy”
“As described”
“It feels cozy”
“Fits great its thick enough to keep u warm and sexy”
“Love this light weight sweater for the office”
“Flattering”
What buyers complain about
“Sizes inconsistent”
“If you put this in the dryer IT WILL PILL”
“The are a weird, two tone, brown/beige combo made to look like they are wooden which in my opinion does not go well with the wine color”
“They definitely need quality control on this product”
“It has a hole”
“sleeves are substantially shorter on the maroon one”
“Not very flattering on me at least”
“heavy material”
“Its a weird stretchy”
“Not really an off-the-shoulder sweater”
Top return reasons
Common questions
- Is wine red sweater profitable to sell on Amazon United States?
- The niche generates $0/yr across 41 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is -87.4%. Flapen's verdict: Skip it (40/100).
- How competitive is the wine red sweater niche?
- 24 brands and 31 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 48% of demand.
- What do buyers complain about in wine red sweater?
- Top complaints mined from reviews: Size-Overall, Drying Time, Color. The return rate is 20.0% — above our launch gate.
- What does it cost to enter the wine red sweater niche?
- Listings span $12.63–$97.42; the average listing price is $27.76 (sweet spot $15–$100). The average incumbent carries 1,945 reviews — the moat a new listing must climb.