wild kratts toy
Skip itWeak search conversion (2.3%) — this niche doesn't clear our bar today.
Avg price
Incredible$36.32avg listing price — sweet spot $15–$100
Price range
Incredible$20.98–$68.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good901.61avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.1%return rate — above 5% kills the launch gate
Growth
Okay+11.9%90-day search growth — must beat 0% to launch
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$139K$139K/yr · 165K searches
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, wild kratts toy is a $139K/yr Amazon United States market (165K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 43/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
wild kratts toy market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- $91K–$109K
- units × avg price
- Conversion rate
- 2.3%
- Avg BSR
- #1,577
- Page quality
- 0%
- Prime
- 67%
- Sponsored
- 39%
- Out of stock
- 33.8%
- Avg brand age
- 44 months
- Avg seller age
- 159 days
Competition & brand share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.Brands
10 rising
Sellers
13
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
12%
- Pokémon30%
- Fun Costumes21%
- Wicked Cool Toys18%
- WENHULIOPTY8%
- Wild Kratts6%
- Jazwares5%
- Open — no brand owns it (4 brands, 12%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +11.9% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 7.8×
Top wild kratts toy search terms
- wild kratts costume90K/yr
- wild kratts creature power suit22K/yr
- wild kratts vest15K/yr
- wild kratts power suit8K/yr
- creature power suit7K/yr
- wild kratts costume kids7K/yr
- wild kratt costume3K/yr
- wild kratts halloween costume3K/yr
- kratt brothers costume5K/yr
- wild kratts costume adult5K/yr
Top wild kratts toy products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Wild Kratts Creature Power Suit Martin (Large 6-8X) Includes Vest Gloves & 2 Power Discs for Halloween Costume Pretend Play & Dress Up -Officially Licensed Toys for Children- Gift for Kids Boy Girl
Pokémon$44.134.5★1,416 rev
Inflatable Hooded Snake Costume for Kids - Includes Fan Battery Pack & Enclosed Head - Funny Animal Halloween Outfit Standard
Fun Costumes$58.884.1★7 rev
WENHULIOPTY Weighted Vest for Kids-(Small Ages 2-5) Sensory Support for Children with 2lb Weights Breathable & Washable for Active Play (Grey)
WENHULIOPTY$37.864.6★34 rev
Wild Kratts Chris Creature Power Disc Holder Set w 20 Discs -Figure Toy for Pretend & Dress Up Play-Includes 15 Exclusive Power Discs -Officially Licensed Toys for Children-Gift for Kids Boy Girl
Wicked Cool Toys$37.744.7★1,811 rev
Kids Green Iguana Costume with Scaled Jumpsuit Stuffed Spikes & Claws Headpiece & Shoe Covers XS
Fun Costumes$68.494.4★68 rev
Newest
by launch dateInflatable Hooded Snake Costume for Kids - Includes Fan Battery Pack & Enclosed Head - Funny Animal Halloween Outfit Standard
Fun Costumes$58.887 rev
AYKRM yellow Film Crew safety Vest white zipper pocket
AYKRM$26.93259 rev
WENHULIOPTY Weighted Vest for Kids-(Small Ages 2-5) Sensory Support for Children with 2lb Weights Breathable & Washable for Active Play (Grey)
WENHULIOPTY$37.8634 rev
Kids Green Iguana Costume with Scaled Jumpsuit Stuffed Spikes & Claws Headpiece & Shoe Covers XS
Fun Costumes$68.4968 rev
Fewlby Kids Toddler Rain Suit for Boys Girls One Piece Hoodie Zipper Cartoon Waterproof Coverall Rain Jacket 2-5 Years M Size
Fewlby$25.551,279 rev
Trending
90-day click momentumFewlby Kids Toddler Rain Suit for Boys Girls One Piece Hoodie Zipper Cartoon Waterproof Coverall Rain Jacket 2-5 Years M Size
Fewlby$25.554.5★
Kids Green Iguana Costume with Scaled Jumpsuit Stuffed Spikes & Claws Headpiece & Shoe Covers XS
Fun Costumes$68.494.4★
WENHULIOPTY Weighted Vest for Kids-(Small Ages 2-5) Sensory Support for Children with 2lb Weights Breathable & Washable for Active Play (Grey)
WENHULIOPTY$37.864.6★
PELLOR Outdoor Camo Ghillie Suits 3D Leafy Ghille Suit Hooded Hunting Airsoft Camouflage Gillies Suits for Kids & Adults (Green Height 3.3-4.3 ft)
PELLOR$20.984.4★
Kids Toddler Rain Suit for boys girls One Piece Hoodie Zipper Cute Cartoon Tiger Waterproof Rain Jacket 2-5 years M Size
Fewlby$22.634.6★
What buyers say about wild kratts toy
What buyers praise and complain about, mined from review topics.What buyers love
“Great Christmas gift”
“Overall the quality of the toy is fine”
“My son does enjoy his toy”
“Exactly as described”
“The colors are worn by the shows characters”
“Its playable for a child who loves to use their imagination not a active child at all”
“Seems pretty durable so far”
“Adorable print, keeps him dry, adjustable waist, nice material, love that it has its own little bag for traveling”
“Fun to play with for pretend play”
“keeps him dry”
What buyers complain about
“small”
“Its extremely overpriced and cheap”
“Over priced for the quality”
“received a used item despite paying $45 for the new option”
“says the gloves are uncomfortable”
Top return reasons
Common questions
- Is wild kratts toy profitable to sell on Amazon United States?
- The niche generates $139K/yr across 18 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +11.9%. Flapen's verdict: Skip it (43/100).
- How competitive is the wild kratts toy niche?
- 10 brands and 13 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in wild kratts toy?
- Top complaints mined from reviews: Size-Overall, Value For Money, Quality-Overall. The return rate is 3.1%.
- When does demand for wild kratts toy peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 7.8× the quietest.
- What does it cost to enter the wild kratts toy niche?
- Listings span $20.98–$68.49; the average listing price is $36.32 (sweet spot $15–$100). The average incumbent carries 902 reviews — the moat a new listing must climb.