Wigs for Kids
MaybeThe top 5 products take only 24% of clicks. But demand is soft, at -14.8% this quarter, so Wigs for Kids is a Maybe.
- Flapen Score
- 50 / 100Top 30% of 16,930 Clothing, Shoes & Jewelry niches · +5 vs the category median of 4550
- Market size
- $100K/yr327K searches / yr
- 90-day growth
- -14.8%search demand this quarter
- Competition
- 24%top-5 click share · 45 brands · 85 sellers
Flapen Score
Wigs for Kids against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Wigs for Kids is stronger. Inside it, weaker.
Market
The Wigs for Kids market on Amazon at a glance
Wigs for Kids is a $100K a year market on Amazon United States, with 327K searches a year. The top 5 brands take 54% of clicks. Demand peaks in Sep–Oct. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
Demand comes close.
Shoppers search 327K times a year and 1.9% buy. Search demand moved -14.8% in 90 days, so the $100K a year market is softening.
- Search volume
- 327K
- Search growth, 90 days
- -14.8%
- Conversion
- 1.9%
- Market size
- $100K
02 · Money
The money is thin.
Shoppers bought 6K to 8K units at $16.51 on average, 0 to 100 per product. Units times price is $99K to $132K a year.
- Units sold
- 6K–8K
- Units per product
- 0–100
- Average price
- $16.51
- Units × price
- $99K–$132K
03 · Shelf
Brands here are settling in.
The average listing ranks #671. 100% of listings ship Prime. 82% of the shelf is sponsored, so budget for ads. The average listing is out of stock 2.0% of the time. The average brand has sold here for 41 months.
- Average BSR
- #671
- Prime
- 100%
- Sponsored
- 82%
- Out of stock
- 2.0%
- Average brand age
- 41 months
Products
Top Wigs for Kids products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
PATTNIUM Child Kids Colorful Wigs Long Curly Wavy Multicolor Wig for Girls Kids Rainbow Wig Colored Synthetic Cosplay Party Halloween Wigs(Colorful)
- Price
- $24.87
- Rating
- 4.4/5
- Reviews
- 493
- Age
- 3y ago
PATTNIUM Kids Child Rainbow Wig Short Wavy Colorful Wig Multicolor Wigs Girls Synthetic Cosplay Halloween Party Costume Wigs
- Price
- $20.23
- Rating
- 4.4/5
- Reviews
- 743
- Age
- 6y ago
KOLIGHT Fashion Colorful Short Straight Halloween Wigs Women Girls Replacement Cosplay Costume Hair Wigs with Cap+Comb (Blue)
- Price
- $10.34
- Rating
- 4.0/5
- Reviews
- 1,148
- Age
- 8y ago
MapofBeauty Beautiful Long Wavy Harajuku Style Cosplay Wig (Light Blue/Light Purple/Pink)
- Price
- $12.68
- Rating
- 4.3/5
- Reviews
- 7,186
- Age
- 12y ago
PATTNIUM Blonde Wig Short for Kids Girls Wavy Wig with Bangs Child Flaxen Blonde Wigs Synthetic Cosplay Halloween Party Costume Wigs (Flaxen Blonde)
- Price
- $15.95
- Rating
- 4.5/5
- Reviews
- 450
- Age
- 6y ago
Trending
90-day click momentum
Sebast Pastel Bob Wigs with Bangs for Women Loose Wavy Wig Pastel Wavy Shoulder Length Bob Synthetic Cosplay Wig for Girl Colorful Costume Wigs (Pink)
- Price
- $7.11
- Rating
- 4.4/5
- Reviews
- 47
- Age
- 6mo ago
LIULIUBTY Colored Wigs 6 Pack Short Bob Hair Neon Colorful Party Wigs for Women Girls Cosplay Costume Party Holiday Bachelorette Night Club (Orange Red Blue Purple Green Hot Pink)
- Price
- $27.07
- Rating
- 3.8/5
- Reviews
- 395
- Age
- 1y ago
Dsimeig Short Wavy Blonde Kids Wig Synthetic Girls Bob Wig with Bangs Child Cosplay Costume Party Use
- Price
- $21.29
- Rating
- 3.6/5
- Reviews
- 16
- Age
- 7mo ago
Dsimeig Short Brown Kids Wig Girls Straight Bob Wig with Bangs Synthetic Cosplay Halloween Costume Party Use
- Price
- $21.23
- Rating
- 4.4/5
- Reviews
- 16
- Age
- 7mo ago
Rubies Unicorn Academy Wig for Kids Girls Costume Wig Ava Banji
- Price
- $9.57
- Rating
- 4.7/5
- Reviews
- 32
- Age
- 1y ago
Newest
by launch dateSebast Pastel Bob Wigs with Bangs for Women Loose Wavy Wig Pastel Wavy Shoulder Length Bob Synthetic Cosplay Wig for Girl Colorful Costume Wigs (Pink)
- Price
- $7.11
- Rating
- 4.4/5
- Reviews
- 47
- Age
- 6mo ago
Dsimeig Short Wavy Blonde Kids Wig Synthetic Girls Bob Wig with Bangs Child Cosplay Costume Party Use
- Price
- $21.29
- Rating
- 3.6/5
- Reviews
- 16
- Age
- 7mo ago
Dsimeig Short Brown Kids Wig Girls Straight Bob Wig with Bangs Synthetic Cosplay Halloween Costume Party Use
- Price
- $21.23
- Rating
- 4.4/5
- Reviews
- 16
- Age
- 7mo ago
Lucoacos Girls Anime Cosplay Wig 24inch Purple Braid Wig Halloween Party Costume Wigs
- Price
- $24.95
- Rating
- 4.0/5
- Reviews
- 24
- Age
- 9mo ago
MKJVEN Small Afro Wigs for Kids 1-8 Adjustable Afro Kinky Wig 115Gram Glueless Wear Natural Black Synthetic Disco Wigs for Daily And Cosplay(Small 1B)
- Price
- $16.36
- Rating
- 4.3/5
- Reviews
- 98
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 24% of clicks. An open shelf where new products get seen.
Brands
45 rising
Sellers
85
Top-5 brand share
54%
Top 20: 84%
Top-5 click share
24%
Top 20: 58%
Open market
42%
- PATTNIUM23%
- MapofBeauty15%
- KOLIGHT6%
- Rubies5%
- Edivd4%
- Dsimeig4%
Demand
Wigs for Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct · busiest ÷ quietest = 3.0×
Search terms
Top Wigs for Kids search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wigs for kids76K/yr
- kids wigs48K/yr
- kids wig42K/yr
- wig for kids23K/yr
- kids wigs girls21K/yr
- kid wigs13K/yr
- toddler wig18K/yr
- childrens wigs9K/yr
- wigs for girls10K/yr
- girl wig7K/yr
Reviews and returns
What reviews say buyers love and hate about Wigs for Kids
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
is extremely short
Did not fit
So small
Garbage
Not great quality
Looks very cheap
Does NOT match the picture
Literally looks nothing like the picture
They are not what is described
not thick enough hair
is very thick
It is not as thick as portrayed in the vendor photo
FALLS OVER CONSTANTLY
obviously not durable
But after a week or 2 it frays very easily
Love
It fit snugly
Fit great
Fit good, looks as described
very good quality and soft
Great craftsmanship
Excellent quality
Great looking wig
Perfect fun wig
Fun, Comfortable Wig
Good value
Definitely worth the price
Excellent value
Cute color
Vibrant color
Vibrant colors
Return
6.9% Return rate 64% Fixable by listing
is extremely short
Did not fit
So small
Cheap Wigs
I wish I would have just bought a wig separately that was better quality
Thin wig
Does NOT match the picture
Literally looks nothing like the picture
They are not what is described
Darker than you think
There is a little bit of variability in the color
It was not this color
Garbage
Not great quality
Looks very cheap
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wigs for Kids questions
Answered from the same tracked data.