Wicked Costume Girls

Shoppers searched for this 299K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -41.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $126K a year.

Searches, last 12 months

299K

Growth, 90 days vs prior 90

-41.4%

Conversion, latest week

1.4%

Market size, estimated

$126Ka year

Top search term

wicked witch22K searches a year

Listings sell for $30.75 on average, from $8.59 to $90.97. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $30.75 that is $0 to $3K a year per listing.

Average price

$30.75inside the $15 to $100 sweet spot

Price range

$8.59–$90.97

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

6.5%of orders · Amazon United States median 2.1%

74% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 9.3% of listings are out of stock. The average listing ranks #25,785 within Girls. It carries 327 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

97%

Out of stock, average day

9.3%

Average rank

#25,785in Girls

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

327per listing

Listings tracked

34

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

0Amazon's first-year sales bar

Average brand age

28 months