White Wool Socks

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -25.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38K a year.

Searches, last 12 months

63K

Growth, 90 days vs prior 90

-25.9%

Conversion, latest week

3.0%

Market size, estimated

$38Ka year

Peak month

December4.4× the quietest month

Top search term

white wool socks23K searches a year

Listings sell for $20.35 on average, from $9.55 to $56.97. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $20.35 that is $0 to $2K a year per listing.

Average price

$20.35inside the $15 to $100 sweet spot

Price range

$9.55–$56.97

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.8%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #2,235 within Socks & Hosiery. It carries 2,273 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

95%

Out of stock, average day

9.8%

Average rank

#2,235in Socks & Hosiery

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

2,273per listing

Listings tracked

44

12 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

5Amazon's first-year sales bar

Average brand age

50 months