White Watch
FailThe average product has 9,989 reviews to catch up to, so White Watch is a Fail.
- Flapen Score
- 45 / 100Ranks 8,414 of 16,930 Clothing, Shoes & Jewelry niches · on the category median45
- Market size
- $300K/yr392K searches / yr
- 90-day growth
- +40.6%search demand this quarter
- Competition
- 63%top-5 click share · 13 brands · 51 sellers
Flapen Score
White Watch against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, White Watch is stronger. Inside it, weaker.
Market
The White Watch market on Amazon at a glance
Shoppers on Amazon United States searched for White Watch 392K times last year and spent an estimated $300K. The top 5 brands take 83% of clicks. Demand peaks in Jul. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 392K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +40.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $300K a year.
- Searches, last 12 months
- 392K
- Growth, 90 days vs prior 90
- +40.6%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $300Ka year
- Peak month
- July3.9× the quietest month
- Top search term
- white watch69K searches a year
02 · Price
A sale here is worth $41.13.
Listings sell for $41.13 on average, from $9.49 to $130.70. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $41.13 that is $4K to $10K a year per listing.
- Average price
- $41.13inside the $15 to $100 sweet spot
- Price range
- $9.49–$130.70
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$10K
- Returns
- 4.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #209 within Watches. It carries 9,989 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 100%
- Out of stock, average day
- 3.7%
- Average rank
- #209in Watches
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 9,989per listing
- Listings tracked
- 21
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top White Watch products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
KXAITO Mens Watches Sports Outdoor Waterproof Military Watch Date Multi Function Tactics LED Alarm Stopwatch 3169 (White)
- Price
- $22.03
- Rating
- 4.2/5
- Reviews
- 2,369
- Age
- 7y ago

Casio Illuminator 10-Year Battery LED Back Light 5-Alarm Chronograph Digital Watch AE1500WH-8B2V
- Price
- $26.79
- Rating
- 4.6/5
- Reviews
- 23,719
- Age
- 3y ago

Invicta Mens 20290 Pro Diver Analog Display Quartz White Watch
- Price
- $63.32
- Rating
- 4.7/5
- Reviews
- 15,776
- Age
- 11y ago

Asan Ge White Watches for Women Fashion 3ATM Waterproof Minimalist Lightweight Easy-to-Read Analog Silicone Watch Suitable for Daily Work Leisure Outdoors
- Price
- $9.49
- Rating
- 4.6/5
- Reviews
- 228
- Age
- 1y ago

Casio F-91WB Series | Mens Digital Watch | White | Bio-Based Resin Band | LED Backlight | Stopwatch | Daily Alarm | Auto Calendar | 12/24 Hour Format | Water Resistant | 7 Year Battery
- Price
- $34.85
- Rating
- 4.6/5
- Reviews
- 225
- Age
- 1y ago
Trending
estimated 90-day click momentum
Timex Womens Easy Reader Classic 25mm Watch - Two-Tone Expansion Band White Dial Gold-Tone Case
- Price
- $33.75
- Rating
- 4.3/5
- Reviews
- 5,240
- Age
- 2y ago

Asan Ge White Watches for Women Fashion 3ATM Waterproof Minimalist Lightweight Easy-to-Read Analog Silicone Watch Suitable for Daily Work Leisure Outdoors
- Price
- $9.49
- Rating
- 4.6/5
- Reviews
- 228
- Age
- 1y ago

Casio - Mens Digital Sport Watch (AE1500WH-1AV)
- Price
- $25.90
- Rating
- 4.6/5
- Reviews
- 23,719
- Age
- 5y ago

KXAITO Mens Watches Sports Outdoor Waterproof Military Watch Date Multi Function Tactics LED Alarm Stopwatch 3169 (White)
- Price
- $22.03
- Rating
- 4.2/5
- Reviews
- 2,369
- Age
- 7y ago

Bisley 38MM Women Watch Big Numeral Dial Easy to Read White Silicone Strap Watch
- Price
- $22.33
- Rating
- 4.7/5
- Reviews
- 524
- Age
- 2y ago
Newest
by launch date
Asan Ge White Watches for Women Fashion 3ATM Waterproof Minimalist Lightweight Easy-to-Read Analog Silicone Watch Suitable for Daily Work Leisure Outdoors
- Price
- $9.49
- Rating
- 4.6/5
- Reviews
- 228
- Age
- 1y ago

Casio F-91WB Series | Mens Digital Watch | White | Bio-Based Resin Band | LED Backlight | Stopwatch | Daily Alarm | Auto Calendar | 12/24 Hour Format | Water Resistant | 7 Year Battery
- Price
- $34.85
- Rating
- 4.6/5
- Reviews
- 225
- Age
- 1y ago

Watches for Men Relojes Para Hombres White Mens Sport Watch Waterproof
- Price
- $25.43
- Rating
- 4.6/5
- Reviews
- 959
- Age
- 1y ago

Bisley 38MM Women Watch Big Numeral Dial Easy to Read White Silicone Strap Watch
- Price
- $22.33
- Rating
- 4.7/5
- Reviews
- 524
- Age
- 2y ago

Mens Fashion Minimalist Wrist Watch Waterproof Watches Simple Ultra Thin Analog Quartz Silicone Watch for Men (G689 Silver White)
- Price
- $10.46
- Rating
- 4.2/5
- Reviews
- 201
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
51
Est. top-5 brand share
83%
Top 20: 100%
Est. top-5 click share
63%
Top 20: 99%
Open market
14%
- Casio32%
- KXAITO20%
- Invicta12%
- Timex9%
- Asan Ge9%
- Nine West3%
- Open — no brand owns it (7 brands, 14%)
Demand
White Watch search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 3.9×
Search terms
Top White Watch search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- white watch69K/yr
- white watches for men61K/yr
- white watches for women52K/yr
- mens white watch25K/yr
- white mens watch18K/yr
- casio white watch15K/yr
- reloj blanco para hombre21K/yr
- white casio watch16K/yr
- white watches11K/yr
- reloj blanco para mujer14K/yr
Reviews and returns
What reviews say buyers love and hate about White Watch
We read the reviews and the return reasons for every product selling here.
“Does not last”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common White Watch questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









