White Tie

Shoppers searched for this 254K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved +34.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $218K a year.

Searches, last 12 months

254K

Growth, 90 days vs prior 90

+34.7%

Conversion, latest week

8.6%

Market size, estimated

$218Ka year

Peak month

October2.5× the quietest month

Top search term

white tie136K searches a year

Listings sell for $10.01 on average, from $5.14 to $28.60. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 750 to 1,000 of them. At $10.01 that is $8K to $10K a year per listing.

Average price

$10.01under the $15 to $100 sweet spot

Price range

$5.14–$28.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

25K–30K

Units per listing a year

750–1,000

Revenue per listing a year

$8K–$10K

Returns

5.2%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #62 within Ties, Cummerbunds & Pocket Squares. It carries 3,100 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#62in Ties, Cummerbunds & Pocket Squares

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

3,100per listing

Listings tracked

34

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

55 months