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White Thermal Long Sleeve Men

Fail

Buyers convert on only 0.3% of searches, so White Thermal Long Sleeve Men is a Fail.

Flapen Score
40
40 / 100
Ranks 12,044 of 16,930 Clothing, Shoes & Jewelry niches · −5 vs the category median of 45
Market size
$17K/yr270K searches / yr
90-day growth
-42.3%search demand this quarter
Competition
26%top-5 click share · 29 brands · 33 sellers

Flapen Score

White Thermal Long Sleeve Men against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, White Thermal Long Sleeve Men is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Thermal Long Sleeve Men market on Amazon at a glance

Shoppers on Amazon United States searched for White Thermal Long Sleeve Men 270K times last year and spent an estimated $17K. The top 5 brands take 70% of clicks. Demand peaks in Jan–Feb–Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 270K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -42.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months
270K
Growth, 90 days vs prior 90
-42.3%
Conversion, latest week
0.3%
Market size, estimated
$17Ka year
Peak month
December10.4× the quietest month
Top search term
waffle knit long sleeve men60K searches a year

02 · Price

A sale here is worth $24.06.

Listings sell for $24.06 on average, from $13.28 to $58.42. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $24.06 that is $0 to $2K a year per listing.

Average price
$24.06inside the $15 to $100 sweet spot
Price range
$13.28–$58.42
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
9.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

99% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #2,359 within T-Shirts. It carries 1,465 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
99%
Prime listings
100%
Out of stock, average day
9.0%
Average rank
#2,359in T-Shirts
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
1,465per listing
Listings tracked
79

04 · Newcomers

6 of last year's 23 launches cleared the first-year sales bar.

23 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
23
Successful launches
6Amazon's first-year sales bar
Average brand age
33 months

Products

Top White Thermal Long Sleeve Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

29 falling

Sellers

33

Top-5 brand share

70%

Top 20: 97%

Top-5 click share

26%

Top 20: 61%

Open market

25%

  • Brand 123%
  • Brand 220%
  • Brand 312%
  • Brand 411%
  • Brand 55%
  • Brand 65%

Demand

White Thermal Long Sleeve Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Holiday '25MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 10.4×

Search terms

Top White Thermal Long Sleeve Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • waffle knit long sleeve men60K/yr
  • waffle shirt64K/yr
  • mens waffle shirt44K/yr
  • waffle shirt men14K/yr
  • mens long sleeve waffle shirts20K/yr
  • mens white thermal long sleeve shirt11K/yr
  • mens waffle shirts8K/yr
  • mens waffle long sleeve8K/yr
  • thermal white long sleeve men4K/yr
  • men waffle long sleeve9K/yr

Reviews and returns

What reviews say buyers love and hate about White Thermal Long Sleeve Men

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Size-Overall”
26%of negative reviews mention “Size-Overall”
9.4%of orders come back
“did not fit”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common White Thermal Long Sleeve Men questions

Answered from the same tracked data.