Is white tank top with built in bra profitable to sell on Amazon United States?

The niche generates $113K/yr across 79 tracked products. 10 of 18 products launched in the last 360 days are still selling. 90-day search growth is +29.1%. Flapen's verdict: Worth a look (50/100).

How competitive is the white tank top with built in bra niche?

20 brands and 26 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 68% of demand.

What do buyers complain about in white tank top with built in bra?

Top complaints mined from reviews: Size-Overall, Chest Fit, Quality-Overall. The return rate is 10.6% — above our launch gate.

When does demand for white tank top with built in bra peak?

Demand peaks in May–Jun–Jul–Aug–Sep; the busiest month runs 3.9× the quietest.

What does it cost to enter the white tank top with built in bra niche?

Listings span $9.12–$40.31; the average listing price is $23.62 (sweet spot $15–$100). The average incumbent carries 5,947 reviews — the moat a new listing must climb.

white tank top with built in bra

Worth a look

Shows a sweet-spot price point ($23.62 avg), but weak search conversion (0.3%) keeps it on the watch list.

Avg price

Incredible$23.62

avg listing price — sweet spot $15–$100

Competition

Great24%

top-5 click share — an open shelf

Price range

Great$9.12–$40.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Growth

Good+29.1%

90-day search growth — must beat 0% to launch

Market size

Okay$113K

$113K/yr · 1.7M searches

Review moat

Bad5,947.38

avg incumbent reviews — the moat a new listing must climb

Returns

Bad10.6%

return rate — above 5% kills the launch gate

Conversion

Bad0.3%

search→purchase rate — share of searches ending in a sale

Signals High Returns

According to Flapen's Amazon United States niche tracking, white tank top with built in bra is a $113K/yr Amazon United States market (1.7M searches/yr). The top 5 brands hold 68% of demand. Demand peaks in May–Jun–Jul–Aug–Sep. Verdict: Worth a look — 50/100.

Data updated Jul 12, 2026 · scored weekly · How we score niches

white tank top with built in bra market data

Units sold / yr: 8K–10K; avg 0–100/product
Revenue / yr: $189K–$236K; units × avg price
Conversion rate: 0.3%
Avg BSR: #331
Page quality: 0%
Prime: 100%
Sponsored: 99%
Out of stock: 0.9%
Avg brand age: 34 months
Avg seller age: 152 days

Competition & brand share

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

Brands

20 falling

Sellers

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

24%

Top 20: 53%

Open market

28%

CHICME32%
CRZ YOGA17%
THE GYM PEOPLE7%
MathCat7%
Danysu5%
Missclub4%

Demand & seasonality

Weekly Amazon search volume, last 91 weeks — +29.1% search growth over the last 90 days.

Peak months: May, Jun, Jul, Aug, Sep · busiest ÷ quietest = 3.9×

Open Trend

Top white tank top with built in bra search terms

chicme239K/yr +38.4%0.1% conv.
workout tops for women built in bra194K/yr +1.1%0.2% conv.
workout tops with built in bra98K/yr +47.5%0.1% conv.
workout tank with built in bra100K/yr +36.2%0.1% conv.
chicme tank top with bra110K/yr +23.6%0.8% conv.
chic me89K/yr +28.7%0.1% conv.
crazy yoga tank tops84K/yr +51.1%0.2% conv.
camisole with built in bra for women62K/yr +55.9%0.1% conv.
athletic tank tops for women built in bra46K/yr +170.6%0.2% conv.
camisole tops for women built in bra165K/yr -7.2%0.1% conv.

All search terms

Top white tank top with built in bra products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

CHICME Women Built-in Bra Tank Tops Sleeveless Casual Shirts Racerback Ribbed Tank Tops White-M

CHICME$17.854.0★3,873 rev

Dalavch 5 Pack Womens Workout Racerback Tank Tops Spandex Yoga Athletic Running Gym Sports Crop Tops for Women No Built-in Bra 1 Black 1 White 1 Heather Grey 1 Pink 1 Blue Medium

Dalavch$28.014.4★555 rev

CHICME Tank Tops with Built in Bras Athletic Tank Tops for Women Ribbed Tank Top Running Tops Black-L

CHICME$17.704.0★3,873 rev

CRZ YOGA Butterluxe Workout Racerback Tank Tops for Women - Padded Athletic Spandex Yoga Shirts with Built in Bra Black Medium

CRZ YOGA$29.824.7★2,538 rev

MathCat Workout Tank Tops for Women with Built in Bra Sleeveless Gym Tops Seamless Racerback Athletic Yoga Shirts

MathCat$23.234.4★1,508 rev

Newest

by launch date

Missclub Workout Tops Tanks with Built in Bra Ribbed Longline Sports Bra Crop Tops for Women Yoga Gym Athletic Shirts

Missclub$29.6865 rev

5mo ago

ATTRACO Ribflex Crew Neck Athletic Tank Tops with Built in Bra for Women Ribbed Slim Fit Racerback Workout Tank Top Dark Navy

ATTRACO$21.40246 rev

7mo ago

RUNNING GIRL Tank top with Built in Bra for Women Compression Shirts Crisscross Back Workout Yoga Tops(BX3141_Black_M)

RUNNING GIRL$22.01198 rev

9mo ago

Dalavch 5 Pack Womens Workout Racerback Tank Tops Spandex Yoga Athletic Running Gym Sports Crop Tops for Women No Built-in Bra 1 Black 1 White 1 Heather Grey 1 Pink 1 Blue Medium

Dalavch$28.01555 rev

1y ago

Danysu V Neck Racerback Built-in Bra Tank Tops for Women Trendy Cotton Ribbed Basic Halter Top Bright White M

Danysu$16.181,210 rev

1y ago

What buyers say about white tank top with built in bra

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall21%

“Fits as expected”

Comfort-Overall18%

“And comfortable”

Color7%

“Color is good”

Soft Feel6%

“Butter soft”

Material Quality6%

“Beautiful and soft material”

Shape/Style5%

“Very flattering”

Quality-Overall5%

“This is a good quality shirt with a great price”

Exercise/Sports Suitability3%

“The Best Sports Bra”

Stretchability/Expandability/Elasticity2%

“There's good stretch”

Value For Money2%

“Great value”

What buyers complain about

Size-Overall24%

“Very long”

Chest Fit5%

“the shirt doesn't fit my chest at all”

Quality-Overall4%

“Low quality”

Color4%

“White is NOT White”

Material Quality3%

“-CHEAP MATERIAL”

Stretchability/Expandability/Elasticity2%

“it stretched a bit”

Transparency2%

“See Through”

Length2%

“its not its perfect length”

Thickness2%

“The tank top itself is thick too”

Product Condition2%

“Item was used”

Top return reasons

Size-Overall52%

Chest Fit14%

Length8%

Material Quality4%

Waist Fit4%

Transparency3%

Advertised Vs Actual Product2%

Thin2%

Shape/Style2%

Color1%

Common questions

Is white tank top with built in bra profitable to sell on Amazon United States?: The niche generates $113K/yr across 79 tracked products. 10 of 18 products launched in the last 360 days are still selling. 90-day search growth is +29.1%. Flapen's verdict: Worth a look (50/100).
How competitive is the white tank top with built in bra niche?: 20 brands and 26 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 68% of demand.
What do buyers complain about in white tank top with built in bra?: Top complaints mined from reviews: Size-Overall, Chest Fit, Quality-Overall. The return rate is 10.6% — above our launch gate.
When does demand for white tank top with built in bra peak?: Demand peaks in May–Jun–Jul–Aug–Sep; the busiest month runs 3.9× the quietest.
What does it cost to enter the white tank top with built in bra niche?: Listings span $9.12–$40.31; the average listing price is $23.62 (sweet spot $15–$100). The average incumbent carries 5,947 reviews — the moat a new listing must climb.