White T Shirts for Men

Shoppers searched for this 8.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +16.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.2M a year.

Searches, last 12 months

8.7M

Growth, 90 days vs prior 90

+16.7%

Conversion, latest week

2.1%

Market size, estimated

$4.2Ma year

Peak month

July1.8× the quietest month

Top search term

white t shirts for men1.6M searches a year

Listings sell for $22.78 on average, from $10.11 to $46.98. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 2,500 to 3,000 of them. At $22.78 that is $57K to $68K a year per listing.

Average price

$22.78inside the $15 to $100 sweet spot

Price range

$10.11–$46.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

200K–250K

Units per listing a year

2,500–3,000

Revenue per listing a year

$57K–$68K

Returns

2.8%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #148 within Underwear. It carries 48,141 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

99%

Out of stock, average day

0.2%

Average rank

#148in Underwear

Average rating

4.49 starsAmazon United States average 4.42 stars

Average reviews

48,141per listing

Listings tracked

84

8 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

4Amazon's first-year sales bar

Average brand age

46 months