White Sunglasses
MaybeThe top 5 products take only 26% of clicks. But an estimated 6.7% of orders come back, so White Sunglasses is a Maybe.
- Flapen Score
- 61 / 100Top 4% of 16,930 Clothing, Shoes & Jewelry niches · +16 vs the category median of 4561
- Market size
- $441K/yr735K searches / yr
- 90-day growth
- +73.6%search demand this quarter
- Competition
- 26%top-5 click share · 48 brands · 60 sellers
Flapen Score
White Sunglasses against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, White Sunglasses is stronger. Inside it, weaker.
Market
The White Sunglasses market on Amazon at a glance
Shoppers on Amazon United States searched for White Sunglasses 735K times last year and spent an estimated $441K. The top 5 brands take 48% of clicks. Demand peaks in May–Jun–Jul–Oct. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 3.3% of those searches ended in a purchase.
Shoppers searched for this 735K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +73.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $441K a year.
- Searches, last 12 months
- 735K
- Growth, 90 days vs prior 90
- +73.6%
- Conversion, latest week
- 3.3%
- Market size, estimated
- $441Ka year
- Peak month
- July3.8× the quietest month
- Top search term
- white sunglasses278K searches a year
02 · Price
A sale here is worth $17.96.
Listings sell for $17.96 on average, from $5.50 to $189.40. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $17.96 that is $4K to $9K a year per listing.
- Average price
- $17.96inside the $15 to $100 sweet spot
- Price range
- $5.50–$189.40
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$9K
- Returns
- 6.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #617 within Sunglasses & Eyewear Accessories. It carries 4,057 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 3.7%
- Average rank
- #617in Sunglasses & Eyewear Accessories
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 4,057per listing
- Listings tracked
- 77
04 · Newcomers
1 of last year's 12 launches cleared the first-year sales bar.
12 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 12
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top White Sunglasses products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
mosanana Retro Oval Sunglasses for Women 90s Small Trendy Fashion Vintage Narrow Tiny Cute Skinny Sun Glasses for Small Face White MS52360
- Price
- $14.41
- Rating
- 4.6/5
- Reviews
- 592
- Age
- 2y ago

FEISEDY Polarized Vintage Sunglasses American Square Jackie O Cat Eye Sunglasses B2451
- Price
- $16.63
- Rating
- 4.5/5
- Reviews
- 9,063
- Age
- 7y ago

BUTABY Rectangle Sunglasses for Women Retro Driving Glasses 90s Vintage Fashion Narrow Square Frame UV400 Protection White
- Price
- $11.93
- Rating
- 4.5/5
- Reviews
- 24,882
- Age
- 5y ago

Retro Rewind Classic Sunglasses White | Smoke Polarized
- Price
- $14.66
- Rating
- 4.4/5
- Reviews
- 13,804
- Age
- 11y ago

FEISEDY Sunglasses White Oval Clout Goggles for Women Men Retro Round Trendy Rimmed Clueless Costume Frame B2253
- Price
- $12.84
- Rating
- 4.6/5
- Reviews
- 8,313
- Age
- 8y ago
Trending
estimated 90-day click momentum
toTravelGear White Polarized Sunglasses for Women Men Trendy Rectangle Frame Retro Sun Glasses Classic Designer Shades for UV Protection Perfect Travel Gear
- Price
- $12.91
- Rating
- 4.9/5
- Reviews
- 26
- Age
- 5mo ago

SOJOS Retro Vintage Narrow Cat Eye Sunglasses for Women Clout Goggles Plastic Frame SJ2044 with White/Grey
- Price
- $11.28
- Rating
- 4.5/5
- Reviews
- 6,060
- Age
- 10mo ago

FEISEDY Polarized Vintage Sunglasses American Square Jackie O Cat Eye Sunglasses B2451
- Price
- $16.63
- Rating
- 4.5/5
- Reviews
- 9,063
- Age
- 7y ago

mosanana Trendy Oval Sunglasses for Women Retro 90s Small Vintage Cute Fashion Cool White 2026 Thin Skinny Narrow Tiny Grey Sunnies MS52587
- Price
- $14.82
- Rating
- 4.5/5
- Reviews
- 47
- Age
- 8mo ago

ANDWOOD Rectangle Sunglasses for Women Square Frames Trendy Retro Vintage 90s UV Protection Sun Glasses Small Face 2 Pack White Black
- Price
- $11.69
- Rating
- 4.5/5
- Reviews
- 1,222
- Age
- 5y ago
Newest
by launch date
toTravelGear White Polarized Sunglasses for Women Men Trendy Rectangle Frame Retro Sun Glasses Classic Designer Shades for UV Protection Perfect Travel Gear
- Price
- $12.91
- Rating
- 4.9/5
- Reviews
- 26
- Age
- 5mo ago

mosanana Trendy Oval Sunglasses for Women Retro 90s Small Vintage Cute Fashion Cool White 2026 Thin Skinny Narrow Tiny Grey Sunnies MS52587
- Price
- $14.82
- Rating
- 4.5/5
- Reviews
- 47
- Age
- 8mo ago

SOJOS Retro Vintage Narrow Cat Eye Sunglasses for Women Clout Goggles Plastic Frame SJ2044 with White/Grey
- Price
- $11.28
- Rating
- 4.5/5
- Reviews
- 6,060
- Age
- 10mo ago

LYZOIT Square Sunglasses Women Men Flat Top Mirrored Sunnies Shades UV Protection White Silver Sun Glasses
- Price
- $13.53
- Rating
- 4.3/5
- Reviews
- 156
- Age
- 2y ago

mosanana Retro Oval Sunglasses for Women 90s Small Trendy Fashion Vintage Narrow Tiny Cute Skinny Sun Glasses for Small Face White MS52360
- Price
- $14.41
- Rating
- 4.6/5
- Reviews
- 592
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 26% of clicks, no more. An open shelf where new products get seen.
Brands
48 rising
Sellers
60
Est. top-5 brand share
48%
Top 20: 82%
Est. top-5 click share
26%
Top 20: 56%
Open market
47%
- mosanana15%
- Joopin11%
- FEISEDY11%
- SOJOS7%
- BUTABY5%
- kimorn5%
Demand
White Sunglasses search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Oct · busiest ÷ quietest = 3.8×
Search terms
Top White Sunglasses search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- white sunglasses278K/yr
- white sunglasses women134K/yr
- white glasses74K/yr
- white sunglasses for men39K/yr
- white frame sunglasses19K/yr
- white shades21K/yr
- womens white sunglasses16K/yr
- mens white sunglasses17K/yr
- white sunglasses for women17K/yr
- white frame sunglasses for women17K/yr
Reviews and returns
What reviews say buyers love and hate about White Sunglasses
We read the reviews and the return reasons for every product selling here.
“They were also loose”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common White Sunglasses questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









