White Ski Mask

Shoppers searched for this 216K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -43.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $181K a year.

Searches, last 12 months

216K

Growth, 90 days vs prior 90

-43.1%

Conversion, latest week

5.6%

Market size, estimated

$181Ka year

Peak month

October4.6× the quietest month

Top search term

white ski mask76K searches a year

Listings sell for $14.86 on average, from $3.71 to $43.14. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At $14.86 that is $15K to $19K a year per listing.

Average price

$14.86under the $15 to $100 sweet spot

Price range

$3.71–$43.14

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

1,000–1,250

Revenue per listing a year

$15K–$19K

Returns

1.3%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #104 within Balaclavas. It carries 5,971 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

95%

Out of stock, average day

0.0%

Average rank

#104in Balaclavas

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

5,971per listing

Listings tracked

21

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

43 months