White Shorts Men

Shoppers searched for this 957K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved +104.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $381K a year.

Searches, last 12 months

957K

Growth, 90 days vs prior 90

+104.5%

Conversion, latest week

1.9%

Market size, estimated

$381Ka year

Peak month

July5.6× the quietest month

Top search term

white shorts men267K searches a year

Listings sell for $20.53 on average, from $7.82 to $40.63. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $20.53 that is $2K to $5K a year per listing.

Average price

$20.53inside the $15 to $100 sweet spot

Price range

$7.82–$40.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

9.8%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #572 within Shorts. It carries 2,407 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

1.7%

Average rank

#572in Shorts

Average rating

4.37 starsAmazon United States average 4.42 stars

Average reviews

2,407per listing

Listings tracked

91

31 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

31

Successful launches

9Amazon's first-year sales bar

Average brand age

44 months