White Shoe Cleaning Cream

Shoppers searched for this 206K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -69.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $207K a year.

Searches, last 12 months

206K

Growth, 90 days vs prior 90

-69.8%

Conversion, latest week

7.6%

Market size, estimated

$207Ka year

Top search term

white shoes clean cream86K searches a year

Listings sell for $13.16 on average, from $7.12 to $22.85. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $13.16 that is $3K to $7K a year per listing.

Average price

$13.16under the $15 to $100 sweet spot

Price range

$7.12–$22.85

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$3K–$7K

Returns

1.2%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #157 within Shoe, Jewelry & Watch Accessories. It carries 4,487 reviews at 4.00 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

88%

Out of stock, average day

10.8%

Average rank

#157in Shoe, Jewelry & Watch Accessories

Average rating

4.00 starsAmazon United States average 4.42 stars

Average reviews

4,487per listing

Listings tracked

26

20 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

20

Successful launches

0Amazon's first-year sales bar

Average brand age

50 months