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52

white scrubs

Worth a look

Shows a fragmented shelf (top 5 take 18% of clicks), but high returns (11.4%) keeps it on the watch list.

Market size 37Growth 51Conversion 13Competition 95Returns 2Price range 76Avg price 95Brand share 62Review moat 21Quality gap 75

Competition

Incredible18%

top-5 click share — an open shelf

Avg price

Incredible$23.79

avg listing price — sweet spot $15–$100

Price range

Great$5.52–$44.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good68%

top-5 brand share — brands hold most of the demand

Growth

Good+21.9%

90-day search growth — must beat 0% to launch

Market size

Okay$181K

$181K/yr · 761K searches

Review moat

Bad10,605.27

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Returns

Bad11.4%

return rate — above 5% kills the launch gate

According to Flapen's Amazon United States niche tracking, white scrubs is a $181K/yr Amazon United States market (761K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Jun–Jul–Aug–Sep. Verdict: Worth a look — 52/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

white scrubs market data

Units sold / yr
8K–10K
avg 0–100/product
Revenue / yr
$190K–$238K
units × avg price
Conversion rate
1.0%
Avg BSR
#3,568
Page quality
0%
Prime
98%
Sponsored
89%
Out of stock
3.9%
Avg brand age
39 months
Avg seller age
161 days

Competition & brand share

Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.

Brands

25 falling

Sellers

33

Top-5 brand share

68%

Top 20: 98%

Top-5 click share

18%

Top 20: 44%

Open market

28%

  • Cherokee22%
  • ADAR Medical Uniforms14%
  • Dagacci Medical Uniform14%
  • COZYFIT12%
  • niaahinn5%
  • Healing Hands4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +21.9% search growth over the last 90 days.
15K10KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug, Sep · busiest ÷ quietest = 3.2×

Top white scrubs search terms

  • white scrubs169K/yr
  • white scrubs for women set151K/yr
  • white scrub top150K/yr
  • white scrub pants75K/yr
  • white scrub tops for women34K/yr
  • white scrub set23K/yr
  • white scrubs for women26K/yr
  • white scrub pants women21K/yr
  • white scrub sets for women13K/yr
  • uniformes de enfermeras de mujer blanco14K/yr
All search terms

Top white scrubs products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$4K4%$7K6%$11K8%$14K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about white scrubs

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall24%

“Flattering fit”

Comfort-Overall17%

“Extremely comfortable”

Quality-Overall9%

“the quality is consistent with the Cherokee brand”

Soft Feel5%

“Amazing softness”

Material Quality5%

“the material looks comfortable”

Value For Money4%

“Worth it”

Color2%

“Color Doesnt Fade”

Pockets/Compartments2%

“Love the pockets”

Stretchability/Expandability/Elasticity2%

“Stretchy and comfortable”

Advertised Vs Actual Product2%

“found exactly what I needed”

What buyers complain about

Size-Overall29%

“Runs a little small”

Material Quality5%

“material feels like nylon”

Transparency5%

“See through”

Color4%

“Not white”

Quality-Overall4%

“Cheap quality”

Wrinkles3%

“Wrinkles and feels cheap”

Thickness2%

“A bit thinner than I expected”

Hard Feel2%

“Not soft at all”

Stretchability/Expandability/Elasticity2%

“Not stretchy at all”

Thin2%

“Too thin”

Top return reasons

Size-Overall54%
Material Quality8%
Length6%
Color5%
Waist Fit4%
Chest Fit4%
Transparency3%
Thin2%
Advertised Vs Actual Product2%
Thigh Fit2%

Common questions

Is white scrubs profitable to sell on Amazon United States?
The niche generates $181K/yr across 124 tracked products. 3 of 17 products launched in the last 360 days are still selling. 90-day search growth is +21.9%. Flapen's verdict: Worth a look (52/100).
How competitive is the white scrubs niche?
25 brands and 33 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 68% of demand.
What do buyers complain about in white scrubs?
Top complaints mined from reviews: Size-Overall, Material Quality, Transparency. The return rate is 11.4% — above our launch gate.
When does demand for white scrubs peak?
Demand peaks in Jun–Jul–Aug–Sep; the busiest month runs 3.2× the quietest.
What does it cost to enter the white scrubs niche?
Listings span $5.52–$44.98; the average listing price is $23.79 (sweet spot $15–$100). The average incumbent carries 10,605 reviews — the moat a new listing must climb.