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White Sarong

Maybe

Search demand grew +102.4% this quarter. But returns run at 6.3% of orders, so White Sarong is a Maybe.

Flapen Score
57
57 / 100
Top 10% of 16,930 Clothing, Shoes & Jewelry niches · +12 vs the category median of 45
Market size
$98K/yr167K searches / yr
90-day growth
+102.4%search demand this quarter
Competition
43%top-5 click share · 22 brands · 26 sellers

Flapen Score

White Sarong against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, White Sarong is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Sarong market on Amazon at a glance

Shoppers on Amazon United States searched for White Sarong 167K times last year and spent an estimated $98K. The top 5 brands take 71% of clicks. Demand peaks in Mar–May–Jun. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 167K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +102.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months
167K
Growth, 90 days vs prior 90
+102.4%
Conversion, latest week
3.5%
Market size, estimated
$98Ka year
Peak month
June9.5× the quietest month
Top search term
white sarong61K searches a year

02 · Price

A sale here is worth $16.68.

Listings sell for $16.68 on average, from $7.50 to $27.33. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $16.68 that is $2K to $4K a year per listing.

Average price
$16.68inside the $15 to $100 sweet spot
Price range
$7.50–$27.33
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
6.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #408 within Swimsuits & Cover Ups. It carries 1,388 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
2.0%
Average rank
#408in Swimsuits & Cover Ups
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
1,388per listing
Listings tracked
42

04 · Newcomers

Amazon counts 4 of last year's 13 launches as successful.

13 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
4Amazon's first-year sales bar
Average brand age
29 months

Products

Top White Sarong products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

$0$4K$8K$12K$16K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 falling

Sellers

26

Top-5 brand share

71%

Top 20: 99%

Top-5 click share

43%

Top 20: 82%

Open market

23%

  • CHICGAL24%
  • Eicolorte20%
  • ZAFUL11%
  • Ekouaer10%
  • GORGLITTER6%
  • QIANXIZHAN6%

Demand

White Sarong search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, May, Jun · busiest ÷ quietest = 9.5×

Search terms

Top White Sarong search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • white sarong61K/yr
  • white cover up skirt29K/yr
  • white sarong cover up18K/yr
  • white skirt cover up14K/yr
  • white swimsuit cover up skirt5K/yr
  • white coverup skirt7K/yr
  • white skirt cover up for swimsuits6K/yr
  • white swim skirt cover up5K/yr
  • white bathing suit cover up skirt4K/yr
  • white swim cover up skirt4K/yr

Reviews and returns

What reviews say buyers love and hate about White Sarong

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall23%−0.03

Poor fit

Just runs a little big

Size is too small

Material Quality13%−0.10

Its not even fabric

Didnt like the material

Material is not like store products

Thickness10%−0.06

it was too sheer so I returned it

Its also really thin

a big rectangular thin fabric that you have to tie

Shape/Style5%+0.16

Did not cover and looked awful

not form-fitting. a little loose at the bottom

Value For Money5%+0.22

Cheap

Expensive for what you get

Love

Size-Overall18%−0.03

Great fit

Fit as expect

Fit great, looks cute over a bathing suit

Quality-Overall13%+1.61

Very adjustable and great quality

Very well made

Amazing quality

Advertised Vs Actual Product8%+0.62

As described

Just as pictured

Exactly what I was looking for

Value For Money7%+0.22

For the price

Worth it

Great value

Shape/Style6%+0.16

It adds a little extra style while still keeping that classic beachy vibe

Simple stylish and cute

flattering

Return

6.3% Return rate 46% Fixable by listing

Size-Overall30%▇▇▇███

Poor fit

Just runs a little big

Size is too small

Length16%████▇▇
Material Quality12%█▇█▆▇▇

Its not even fabric

Didnt like the material

Material is not like store products

Thin8%██▆▆▆▆
Transparency4%█▅▇▄▅▅

Thin and See Through

It's not completely sheer or opaque

fully see trough

FAQ

Common White Sarong questions

Answered from the same tracked data.